Burson Marsteller

What’s New at Edelman, Mercury, Burson-Marsteller & Feintuch Communications

2017-03-21 by Aaron Sarno
Chobani Switches PR Rep Again – This Time to Edelman

Chobani Switches PR Rep Again – This Time to Edelman As of the 1st of March, Edelman represents the Greek yogurt brand Chobani. Edelman replaces Weber Shandwick which had represented the brand since late 2013. Before WS, it was FleishmanHillard for four years. Chobani has $1 billion in annual sales and since launching in 2007 has become one of the US’s fastest growing brands. But they are taking all the great efforts that have been made by their previous PR representatives and building on that preexisting work, so there are more sales in Mexico and sales in the US are becoming... Read More >

Texas College Issues Advertising RFP

2017-03-20 by Richard D. Pace
lamar institute of technology - college public relations rfp

Lamar Institute of Technology is issuing an advertising RFP. An education center, Lamar Institute of Technology traces its roots back to March 8, 1923, when the South Park School District in Beaumont authorized its superintendent to proceed with plans to open a “junior college of the first class.” On Sept. 17, 1923, South Park Junior College opened with 125 students and a faculty of 14. In 1932, separate facilities were provided, and the name of the institution was changed to Lamar College, to honor Mirabeau B. Lamar, second president of the Republic of Texas and the “Father of Education” in... Read More >

St. Kitts Tourism Issues Public Relations RFP

2017-03-17 by Aaron Sarno
St. Kitts Tourism Issues Public Relations RFP

St. Kitts Tourism Authority has issued an RFP for a Public Relations Agency. The St. Kitts Tourism Authority (SKTA) is the agency responsible for the strategic planning and general destination management for the St. Kitts Tourism Industry. In 2015, the Tourism Sector accounted for 21.8% of the Gross Domestic Product for the Federation of St, Kitts and Nevis. Objectives of the Global Public Relations Strategy The following broad objectives have been identified to provide focus and guidance in defining the Public Relation Strategy and managing and promoting the image of brand St. Kitts. Promote St. Kitts as the authentic, quintessential... Read More >

Bloomington-Normal Public Transit System Issues Lobbying RFP

2017-03-13 by Aaron Sarno
Bloomington-Normal Public Transit System Issues Lobbying RFP

Bloomington-Normal Public Transit System is looking to hire a federal lobbying firm. Connect Transit is seeking proposals from qualified firms for Federal representation who will assist Connect Transit in maintaining relations with Congress of the United States and Federal Agencies to promote and protect the interest of Connect Transit. Connect Transit Mission To provide: Independence through transportation to live, learn, work and play. Added economic value, through transportation opportunities, to our community that is environmentally and economically sustainable. Service to our customers that is safe, affordable, reliable, accessible and valued. SCOPE OF WORK Congressional Liaison The Contractor shall advise and... Read More >

California Asian Pacific Chamber of Commerce Seeks Lobbying Services

2017-02-21 by Richard D. Pace
California Asian Pacific Chamber of Commerce Seeks Lobbying Services

The California Asian Pacific Chamber of Commerce has issued an RFP for a lobbying and government relations agency. CalAsian’s lobbyist will work with CalAsian’s Director of Public Policy (Director), CalAsian President & CEO (President), and Public Policy Committee Committee (PPC) and Staff to lobby, counsel, develop, recommend, and implement strategy for the purpose of advancing CalAsian’s approved advocacy agenda and representing the interests of CalAsian before the state legislature and regulatory agencies. BACKGROUND In 2010 the California Asia Pacific Chamber of Commerce (CalAsian) was founded to give a voice to the over 600,000 Asian Pacific Islander (API) owned businesses in... Read More >

Metropolitan Washington Airports Authority Issues Marketing RFP

2017-02-10 by Aaron Sarno
Metropolitan Washington Airports Authority Issues Marketing RFP

Metropolitan Washington Airports Authority has issued an RFP for marketing and media buying consulting services. SCOPE OF SERVICES Strategic planning Media planning, buying and trafficking Campaign post media buys analyses Creative services, including the development of graphics and messages Market research TASK ORDER ONE: STRATEGIC PLANNING The consultant is required to develop and implement multiple marketing campaigns designed to achieve specific objectives defined by the Authority. Campaigns will include, creating awareness of products and services and influencing customer preference for choosing Dulles and/or Reagan, resulting in increased revenue. Key components of campaign development include utilizing available data to define the... Read More >

Canadian Tourism Commission Issues Marketing RFP

2017-02-07 by Aaron Sarno
Canadian Tourism Commission Issues Marketing RFP

The Canadian Tourism Commission, doing business as Destination Canada ("DC"),  Canada’s national tourism marketing organization has issued a marketing RFP. A federal Crown corporation, DC supports the Canadian tourism industry by marketing Canada as a premier four-season tourism destination, and supports the Canadian economy by generating tourism export revenues. Through collaboration and partnerships with the private sector, the Government of Canada, plus the provinces and territories, DC works with the tourism sector to maintain our competitiveness and position Canada as a destination where travelers can create extraordinary personal experiences. DC’s approach focuses on those global markets where Canada’s tourism brand... Read More >

News From Alison Brod, Steinreich Communications, Wunderman, Burson-Marsteller, and Brunswick

2017-01-30 by Aaron Sarno
Alison Brod Marketing & Communications – Only Women on Staff

Alison Brod Marketing & Communications – Only Women on Staff It’s not that Alison Brod and her company won’t hire men, they just hardly ever get applications from men, that may be in part because one of the perks of the job is free beauty products. The beauty, fashion, and lifestyle boutique firm in Murray Hill hasn’t employed a man since a year ago. Mostly the resumes she receives are from women. Though they also represent some male-oriented clients such as JackThreads and Dollar Shave Club, most clients are more in line with Ralph Lauren Fragrances, OPI, and Drew Barrymore’s... Read More >

News from APCO Worldwide, Golin, Rogers & Cowan, and Burson-Marsteller

2017-01-25 by Richard D. Pace
Newgate Communications Nabs Lobbyist from MWWPR

David Telling leaves Bell Pottinger to Join Newgate Communications David Telling has been with Bell Pottinger for 17 years, rising to the level of partner, but he’s making a change now and moving to Newgate Communications with the job of increasing their clients and the area they’ve been covering geographically. He started in the new position earlier in January and reports to Gavin Devine Newgate’s top exec. He continues his affiliation with E2Exchange as an advisory board director to the group, helping entrepreneurs find investments and grow their careers. Newgate was founded in 2011 by Porta. Raisa Sheynberg Joins APCO... Read More >

News From Burson-Marsteller, DKC, KCSA, Deliveroo, and Beattie (U.K.),

2017-01-20 by Aaron Sarno
Burson-Marsteller

Mike Fernandez Promoted to U.S. CEO for Burson-Marsteller Mike Fernandez only joined Burson-Marsteller, a WPP agency, as the global corporate and financial practice chair four months previous to receiving this promotion. The jump to U.S. CEO happened immediately, and he takes over from Michael Law, who’s also moving up the ladder to become worldwide EVP. Both men will report to recently appointed worldwide president Kevin Bell. Fernandez’s previous position was created at the time he was hired in September, but the company doesn’t plan to replace that position at this time. Fernandez said: “I can remember in the 1980s, Harold... Read More >

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