The Power of Impromptu Celebrity Endorsement
The Super Bowl is the high point of sports in the country. Many Americans think of the Super Bowl as an unofficial national holiday, and it’s second only to Thanksgiving as the largest day...
Tagged: entertainment
Hollywood, Clooney, and Coen Bros Face Diversity PR Controversy
The accolade-singularities Joel and Ethan Coen are playing it cool in the face of a recent PR mine. The trending #OscarsSoWhite is taking off in the eyes of a public. But they perceive the...
Fine Bro’s PR Crisis and YouTube Controversy
In this age of modern technology innovations where people are able to complete almost any tasks with the click of a mouse button or a few keystrokes on a keyboard, new rules are being...
Shkreli’s attorney admits he has a major PR crisis
One of the most hated men in America today didn’t score himself any more points during his high-profile appearance in Washington, DC. Martin Shkreli has been hard at work losing friends and distancing people by constantly...
Apocalypse Has X Fans Buzzing
Ever since the third in the trilogy of original X-Men major motion pictures, the franchise has been trying to rebuild and reinvent itself. While the first movie is largely credited with motivating the current...
The Pepsi Porch Will No Longer Call Citi Field Home
One mega brand on its own generates enough fizz to drive sales and brand loyalty. But a strategic alliance of two brands usually creates a force to be reckoned with. This was the original...
Big Stars No Longer Drawing Big Crowds For Hollywood
“Our Brand is Crisis” was a commercial failure, following its release over the Halloween weekend, on October 30. The comedy-drama based on the 2005 documentary of the same name following questionable American political campaigns...
Video Game PR: Disparate Strategies With Equal Impact in Video Game Marketing
Since 2000, video games seized their rightful place in the mass market, eventually outdoing motion pictures and television for entertainment, sales, and business. Also as an art form. As with any of its competitors,...
Bad PR For A$AP Rocky From His Publicist
The significance of maintaining healthy relations between employer and employee extends beyond hours, pay or contractual agreements. A$AP announced Rocky’s former manager (and publicist) filed a lawsuit against the young rapper. The plaintiff claims...
The Publicist Who Lied About Jay-Z & Beyonce
In a world where celebrity infidelity is the norm, Jay-Z and Beyoncé are known for their rock-steady relationship. So when rumors in 2005 were spread about an affair between Jay-Z and then hot new...
