A new cross-industry AI citation study finds Perplexity rewards NIH and PubMed primary sources more than any trade publication, meaning healthcare and pharma communications programs running only trade-press outreach are leaving half the AI citation prize on the table.
Health has always been emotional. Healthcare digital marketing, historically, has not.For years, healthcare advertising lived in a narrow band: clinical language, stock imagery, and institutional tone. It informed, but rarely connected. It explained, but rarely engaged.Then somet…
His use of social media has helped him connect with a global audience and promote his practice.
Doctors and healthcare professionals have online followings on social media platforms.
Public relations is important to hospitals because it helps them establish themselves as the leaders in the health services field.
Managers may be the heart of a company but how good is their health?