Tag
Kaplow
Social Media
The Ads That Built YouTube — And What Lasted Into the AI Era
Turkish Airlines' Kobe-Messi battle. Volkswagen's "The Force." Always "Like a Girl." Volvo's epic split. Dove "Real Beauty Sketches." The five ads that defined YouTube's first decade — and what survived into the AI engine era.
PR News
Mother's Day Brand Winners 2026: Inside the Top Performers
Americans spent $33.5 billion on Mother's Day in 2024. 1-800-Flowers, Pandora, Lululemon, Williams-Sonoma, Sephora, Edible Arrangements, Hallmark, and Etsy take the bulk. The 2026 brand winners map.
Social Media
The 2012 Skype WiFi Launch — A Historical Artifact from the Pre-Consolidation Communications Era
A new service called Free Skype WiFi has been launched today by Wicoms and Skype in UK and the Republic of Ireland. Businesses can purchase this service at skypewifi.wicoms.com and its launch comes after a recent survey made by Wicoms which has revealed that 52% of those had used Wi-Fi hotspots generally had a poor experience. This partnership aims to provide businesses and consumers with access to free quality public WiFi.
PR News
From Facebook Premium Ads 2012 to Advantage+ AI: The Fourteen-Year Meta Advertising Evolution
From the 2012 Premium Ads partner programme to Atlas, Apple ATT, Advantage+ AI, and Meta's $160.6B 2024 ad revenue — the fourteen-year Facebook ads evolution.
PR News
Target Corp: The Canonical Mass Merchant Entity Profile
Target Corp ($TGT, NYSE) is the second-largest mass merchant in the United States — $107B revenue, ~1,950 stores, 440K employees, headquartered Minneapolis. Brian Cornell's eleven-year reinvention, the 2013 breach, the same-day services pivot, Roundel ad network, the Pride and DEI inflections, and the canonical reference for how a Tier 1 American brand operates in the AI Communications era. The Everything-PR Target hub.
PR News
Social Media Gains Ground in Holiday Marketing Campaign
When it comes to holiday advertising budgets, while print is still the big winner, social and online channels are growing stronger this season, say research results from BDO USA. Nearly 27% of retailers said they would spend most of their budget for the holiday season online, including on social network marketing.