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It’s not always easy for small businesses to rank for various keywords since larger companies that have more resources tend to target the same terms. Fortunately, by using local SEO strategies, even small businesses...
Once a customer has made a purchase, the journey doesn’t end there. During this stage, companies should focus on ensuring that every customer is happy so that they come back in the future, or...
One of the most impactful strategies that companies can utilize to improve their website traffic is conducting regular SEO audits. An average SEO audit can take anywhere between a few hours to six months,...
Creating a marketing and a sales funnel is simply a plan that ‘s going to show companies how their customers are interacting with their businesses from the first time that they encounter that business...
Most small business owners understand that they need to put in a lot of hard work, effort, and dedication to increase their sales numbers. Much of the same can be stated for local SEO...
Once a company has set up its website and it’s fully functional, many businesses find that t’s not generating enough traffic or engaging the current website visitors. This is a very common issue, as...
The graphical overlays that pop up on a website after a visitor spends a certain amount of time on them or after they take a specific action on them, are called pop-ups. Most people...
One of the only constants in the SEO industry is change. While it might feel like those changes are out of the control of companies, there’s plenty that’s leftover that companies can control, more...
There are plenty of different ways that companies can encourage their website visitors to convert. That doesn’t always have to mean generating more sales, and instead can sometimes mean getting website visitors to join...
There are different ways to define micro-influencers. They have followers between 10,000 – 100,000, have a loyal fanbase, and can generate a high rate of engagement. Micro-influencer marketing is turning out to be more...
