Product Placement On Reality TV: Is It Effective?
In the past, people used to be tolerant of ad breaks when they were watching some of their favorite TV shows. Back then, they could choose to mute the TV and get themselves a...
Tagged: marketing strategy
Marketing strategies for safe holiday drinking
Alcohol can have a negative impact on the holiday season, whether it is drinking too much at a party or driving under its influence. Then there are health problems to consider which can be...
5 Tips to Succeed at Marketing
The overall plan that a company has to reach its target audience and get them to convert is what marketing and marketing strategies entail. They’re supposed to include the key brand messaging from the...
Marketing Strategies that Convert
There are many different ways for companies to invest in effective marketing efforts that are going to be able to attract their target audiences and get them to convert. In fact, some of the...
Effective Product Marketing Strategies
The way that a company markets its products can directly impact its leads and sales. When a company begins to truly invest in the right product marketing strategies and experiment with various marketing ideas,...
Improving Email Marketing Efforts
As a communication channel, email is one of the best ways for companies to acquire and nurture customers, given the fact that it’s over 40 times more effective than social media platforms. That’s why...
Creating High-Quality Content
It’s not always easy for a company to invest in creating the highest quality content that they can, given the fact that most companies are trying also to create as much content as they...
Using Video Ads in Marketing
One of the best ways for companies to reach out to their target audiences these days is through video ads. However, it’s important for companies to focus on several different elements when they’re trying...
How to Prove the Value of Marketing Campaigns to Boards of Directors
A company’s board of directors is tasked with steering the company toward success by making important, often expensive decisions about where to invest and how to grow. They are responsible for the overall success...
Face to Face Marketing: A Closer Look On How to Get Started
Technological advancements have transformed how we interact with the people around us. The advent of digital marketing and the rise of digital platforms have disrupted marketing and sales tactics. Despite digitization, face-to-face marketing can...
