Porter Novelli

California Walnut Commission Issues Market Research RFP

2017-02-04 by Aaron Sarno
California Walnut Commission Issues Market Research RFP

The California Walnut Commission has issued an RFP for a market research organization. The California Walnut Commission, headquartered in Folsom, California, represents the walnut industry and promotes usage of walnuts in the United States through advertising, publicity and educational programs to various target groups. The CWC will begin an industrial program in 2017 and is seeking insights regarding current perceptions and use of walnuts within the industrial sector. Scope of the Project: This project requires working knowledge of the US industrial sector and sensitivity to the business environment. The research will identify industrial attitudes toward nuts, and California walnuts specifically... Read More >

Illinois Department of Transportation Seeking Creative Media Agency

2017-01-27 by Aaron Sarno
Illinois Department of Transportation Seeking Creative Media Agency

The Illinois Department of Transportation is looking to hire a creative media agency.  They are seeking assistance from a Vendor to develop and produce creative materials for statewide highway safety and other safety campaigns. Campaigns shall be distributed through traditional (television, radio, print) and digital media, and should be designed to reach the Agency’s target audience. The Vendor shall work closely with the Office of Communications and the Bureau of Safety Programs and Engineering to develop appropriate creative content for Public Service Announcements (PSAs), digital and print publications, media events (including earned media) and other public events (i.e., 5-6 events... Read More >

UCLA Health Issues Branding RFP

2017-01-20 by Aaron Sarno
UCLA Health Issues Branding RFP

UCLA Health (UCLA) has issued an RFP for Talent Acquisition Advertising and Branding. The RFP’s purpose is to identify the appropriate vendor who will provide added-value advertising and brand ambassadorship services that will best support the organization’s hiring needs and increase Talent Acquisition outreach by aligning with best- in-class digital marketing practices. For more than half a century, UCLA Health has provided the best in healthcare and the latest in medical technology to the people of Los Angeles and throughout the world. UCLA Health is among the most comprehensive and advanced healthcare systems in the world. It is comprised of... Read More >

State of Illinois Public Institution of Higher Education Issues Marketing RFP

2017-01-18 by Jason Tannahill
State of Illinois Public Institution of Higher Education Issues Marketing RFP

The State of Illinois Public Institution of Higher Education is looking to hire a marketing firm. The University is seeking oversight and management of traditional media planning and placement for TV, radio, print, digital, outdoor and sponsorship opportunities, as well as media consultation. The chosen vendor must demonstrate success in brand identity development and multiple media marketing for higher education clients as well as other commercial and non-profit clients. The agency will provide strategic counsel in media planning by analyzing ratings and demographic data for various media and maximizing exposure for the University with desired audiences. The agency must have... Read More >

What’s New at French/West/Vaughan, Porter Novelli, APCO, & M Booth

2017-01-17 by Richard D. Pace
french west vaughn

Fetching Communications Acquired by FWV for New Pet and Vet Division French West Vaughan (FWV) is adding Fetching Communications to their already large independently-owned PR and communications agency. Fetching is a top PR firm based in Tampa, Florida and specialized in pet and veterinary concerns. They do innovative marketing for the pet care industry and pet-related products. The Florida firm will rebrand now under the name FWV Fetching, a wholly-owned division of FWV. Kristen Levin will continue to lead the new division as SVP.french Porter Novelli’s Greater China Offices Add New Managing Director Porter Novelli announced that the new managing... Read More >

Health Agency Seeks Marketing Firm

2017-01-10 by Aaron Sarno
Health Agency Seeks Marketing Firm

The Macon-Bibb County Health Department (MBCHD) is seeking a marketing firm. The success of MBCHD's new Teen Center Health Centers is contingent on local adolescents utilizing the services. They seek an agency to market the Teen Centers to local high school students, particularly in the African American community. BACKGROUND: Our local teen pregnancy rate is unacceptable. In Macon-Bibb County, there were 45.2 babies born in 2013 to girls ages 15-19 per 1,000 girls in the same age group, compared to 30.3 in Georgia and 26.5 in the U.S. It's even more interesting to rank this to other countries. We have... Read More >

Spartanburg Convention & Visitors Bureau Seeking Marketing Firm

2017-01-09 by Archie Obrien
Spartanburg Convention & Visitors Bureau Seeking Marketing Firm

The Spartanburg Convention & Visitors Bureau (CVB) is seeking a firm for a five-year marketing plan for tourism in Spartanburg, South Carolina. The Spartanburg Convention & Visitors Bureau (CVB) is the official destination marketing organization for the City and County of Spartanburg, South Carolina. The CVB was established in 1986 as a division of the Spartanburg Area Chamber of Commerce.  It is charged with promoting greater Spartanburg as a tourism destination. The CVB is the official point of contact for convention and meeting planners, tournament directors, and visitors.  The CVB staff assists groups with site selection, group accommodations and meeting... Read More >

Canadian Association of Petroleum Producers Seeks Communications Agency

2016-12-27 by Aaron Sarno
Canadian Association of Petroleum Producers Seeks Communications Agency

The Canadian Association of Petroleum Producers (CAPP) represents companies, large and small, that explores for, develops and produces natural gas and crude oil throughout Canada and is seeking a PR agency. CAPP’s member companies produce about 85 per cent of Canada’s natural gas and crude oil. CAPP's associate members provide a wide range of services that support the upstream crude oil and natural gas industry. Together CAPP's members and associate members are an important part of a national industry with revenues from crude oil and natural gas production of about $120 billion a year. CAPP’s mission, on behalf of the... Read More >

United Nations Lebanon Issues Communications RFP

2016-12-22 by Jason Tannahill
United Nations Lebanon Issues Communications RFP

The United Nations Development Programme (UNDP), the United Nations' global development network operated in Lebanon via Live Lebanon, one of UNDP Lebanon’s local development projects operated under the Social and Local Development Program. Its primary objective is to bridge local development needs throughout the country with expatriate resources. Live Lebanon has adopted various projects that have been developed through a national call for project proposals. Scope of Work In the framework of the “Live Lebanon” initiative, the Communication expert should achieve the following results: Support the initiative in marketing the projects to be funded and ongoing projects Support in any... Read More >

PR Happenings From Barkley, North 6th, NCG Porter Novelli, Worldcom PR Group, NATIONAL, and Steinreich Communications

2016-12-21 by Aaron Sarno
Applebee’s Issues Second RFP in 2016

Applebee’s Issues Second RFP in 2016 After hiring Barkley less than a year ago for their creative and PR efforts, Applebee’s just issued another RFP. Along with changes in their leadership and adding Barkley, the company has not seen any significant changes in their ongoing sales’ slump. Applebee’s issued a statement saying: “While Barkley has proved themselves to be creative and valuable partners, Applebee's felt the time was right to make a creative shift given the evolving restaurant landscape.” Barkley will continue working with Applebee’s through the end of March 2017. North 6th Agency’s 2017 “Compete and Care” Employee Incentive Program... Read More >

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