Tagged: insights

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Correct Utilization of a Progress Bar

It’s not always easy for companies to drive conversions, and most of the time, when asking potential consumers to take any action, they end up doing the exact opposite of that ask, like abandoning...

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Man Sues Uber for Accident that left Him Paralyzed

Uber Technologies Inc. is facing a lawsuit from an accident victim who was in an Uber vehicle that was struck and left him paralyzed. A U.S. district judge on Wednesday ruled that Uber must...

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New Can Designs for Coca Cola

Packaging is an important marketing tool that can be used as a medium to promote brand loyalty.Companies often reinvent their product packaging. Shifts in demand can cause a company to reevaluate its existing packaging...

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The Role of Business Schools in Climate Crisis Resolution

Business schools and business leadership programs have a big role to play in addressing the climate crisis. They have senior and well-informed faculties with direct links to executive positions in industry, and their schools...

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Australia’s Aging and Disability Care Sector Crisis

The aging/disability sector is currently under a not-so-publicized crisis, as there appears to be a shortage in the number of workers required to care for the elderly. As a result of this, nearly a...

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Brands That Drive Gender Equality Forward

Quite a few brands have female-focused initiatives that empower women leaders.While Some brands fail to support women in their boardrooms and factories, others tackle gender inequality well. Some organizations prioritize equality. A company that...

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Potato milk is the next big thing

If reports and surveys are to be believed, the milk derived from potatoes is going to be the next big thing in the year 2022. A lot of people have stopped using animal-derived milk...

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Best cryptocurrency bets for 2022

Governments and banks are still coming to terms with the enormity of digital assets. Bitcoin is still 60.40% above other assets including gold and real estate. There are over 16,000 digital assets in existence,...

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PR Lessons from Bill Gates

In the early days of Microsoft, Bill Gates and his company were under attack by several skeptics who believed that home computers would never catch on with the general public. These skeptics were often...