12 PR Hacks to Boost your Brands Visibility


The primary objective of a PR campaign is to boost a company’s or brand’s visibility to their target audience. There are many conventional as well as unconventional methods that can be used to increase a brand's visibility. Referral Programs Referral programs have been successfully employed by … [Read more...]

PR Tips for Hedge Funds

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Many hedge fund managers are constantly looking for investors, yet they limit their company’s ability to find those investors and advertise to them due to their adverse public relations perspective. Furthermore, plenty of hedge funds prefer to operate away from the public’s eye, but that also hides … [Read more...]

It’s Lonely At The Top


More than 1,300 CEOs of American companies no longer hold the same jobs today that they held in January according to Challenger, Gray & Christmas.  The Chicago-based global executive placement firm has been monitoring CEO departures of companies in business for at least two years and with … [Read more...]


Dr. David Hawkins

That’s the title of a book written 25 years ago by Dr. David Hawkins, a psychologist.  And while he may not have had company CEOs and managers in mind when he sat down to write, Hawkins theorized that people perform at different heights of consciousness.  Hawkins equated the consciousness to … [Read more...]