Tagged: social media marketing

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Generating Sales on Facebook

Companies that want to generate more sales and revenue through Facebook need to focus on advertising on the platform with the right strategies. There are several different ad types that companies can use to...

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Cancel Culture and Reputation

We’re all living in an era when the social media phenomenon of “cancel culture” is either unavoidable or inevitable. However, the term itself, and “cancellations” aren’t a new thing that became popular with the...

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Influencer Campaigns and Audio Content

In the last couple of years, the world has increasingly been interested in digital content creators, turning each one of those creators into somewhat of a celebrity in their respective industries. This trend became...

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Reaching Gen Z on Social Media

Currently, the youngest generations of consumers are those that were born after 1996, and they are incredibly tuned in to technology, unlike other generations before them. They use technology, and more specifically, social media...

Social media PR problems that won’t go away

The use of social media stories

Social media stories are gradually becoming one of the most trending storytelling forms. Every culture uses stories to explain and educate. It would not be incorrect to call stories emotional propositions. Storytelling still boils...

Beginner Social Media Marketing Advice

Beginner Social Media Marketing Advice

Building brand awareness around a company and its products or services through various social media platforms is the core of social media marketing. The end goal of any social media marketing campaign can be...

Startups and Social Media Platforms

There are plenty of different ways for companies to reach a number of people, such as appearing on various digital platforms, adapting a single piece of content to match those platforms, and more. The...