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5W PR: A Mother’s Day Celebrity Infographic

Branding yourself as a social media speaker is a great way to succeed

One of the best ways to succeed in business is to become a social media speaker, because apart from branding your company, you’re branding yourself.

Vocus Announces New Educational Webinar Series with Mark Shaw

Vocus, a leading provider of cloud based marketing and PR solutions, announced today the latest in a series of informative webinars. This latest educational seminar, “Twitter: It's Not Just About Cheese Sandwiches,” will feature socal media guru Mark Shaw on Feb. 18, 2014 at 3 p.m. GMT.

Rihanna Marketing Strategy: Reaching Crowds through Social Media

With today’s world of mass communication at the tip of our fingers, companies can market and brand their products in countless ways. In the digital realm, online and social media channels are one of the top ways for brands to engage with their target audiences. Rihanna is a marketing maven within the social media realm.

Twitter Abuse – A Perpetually Evolving Scandal

Everyday, 53 million tweets fly across the Twitter universe. These tweets cover a very wide range of subjects, from television shows to the minute details of a user’s private life. In today’s modern world, nothing is considered out of bounds when it comes to updating your social media profiles.

Twitter Rolls Out Important Changes for Businesses and Users Alike

The last month of summer brought some important releases from various social media networks, and Twitter is no exception to this rule. In fact, this social network had a pretty busy month and made some important changes aimed at users and others aimed at companies, all with the purpose of luring more users to this network and to determine companies to invest in advertising.

5 Steps to Showing Clients Value for Promoting Business Via Facebook

Despite the indisputable fact that promotion in social networks is now in trend, many business owners are still skeptical about this promotional way and reluctant to invest money in it. This article will give some useful tips on how to convince your client that promotion in Facebook (or in any other social network) is a profitable investment that will pay off in future.

Women on Pinterest Get More repins, but Fewer Followers

Weber Shandwick vs. FTI Consulting: Twitter Showdown

Whether you noticed or not, FTI Consulting bounced into the top US PR firms contention via O'Dwyer's list of top agencies for 2013. The space formerly held by either Melissa Waggener Zorkin's Waggener Edstrom, or APCO Worldwide, is not firmly in the hands of Ed Reilly's global firm. For today's matchup of Twitter prowess we pit the almost legendary Weber Shandwick against FTI to see just who has a handle on social media dominance.

Horsemeat Scandal Gets Virgin Media Neighing

Amidst the UK horsemeat burger scare, some savvy marketers at Virgin Media decided to capitalize on the momentum, with a spoof apology on Twitter, poking fun at Tesco and the like.