UK-Southampton Issues Marketing RFP
We’re looking for a creative agency that understands and gets excited about our vision and collaborates with OS in a productive and effective way. The creative agency will be focused on the ‘Disruption Apps’ but there could be an opportunity to work on OS Maps, nationally and internationally.
As the Disruption Apps, especially Beyonder, are new ground for OS – new products and new audiences, most of whom won’t be familiar with OS – we’re looking for a creative agency that truly lives and breathes apps. We want to disrupt the app marketplace – with award-winning creative and best practice marketing optimisation, that exceeds our KPIs – and we need a strong creative agency that can help us do just that!
Background:
OS has changed from a centuries-old venerable mapping company into a big data powerhouse. Our location data – or geographic information (GI) – has weaved itself into the very fabric of everyday life, right across Great Britain.
While the public still knows us for our comprehensive range of printed leisure maps, the digital side of the business accounts for more than 90% of turnover.
The public and private sectors benefit from accurate information about ‘location’ and a world-leading reliable geographic framework helps deliver effective and efficient services.
The majority of information collected in Britain has some geographic feature – from the location of people, buildings and postcodes to administrative boundaries and flood risk areas.
The potential to help make businesses more profitable and efficient through linking and analysing different sets of information is enormous.
Major investments have been made to help us collect and maintain richer data. This is achieved today through field surveyors, global navigation satellite systems, remote sensing and a range of advanced geographical information systems (GIS) tools and software.
All 243,241 square kilometres of Great Britain are surveyed and up to 20,000 changes are put into the database daily.
By being at the forefront of geospatial capability for more than 225 years, we’ve built a reputation as the world’s most trusted geospatial partner.
Scope of Work:
II.2.2) Additional CPV codes:
Not Provided
II.2.3) Place of performance:
UKJ32 Southampton
II.2.4) Description of procurement: We’re looking for a creative agency that understands and gets excited about our vision and collaborates with OS in a productive and effective way. The creative agency will be focused on the ‘Disruption Apps’ but there could be an opportunity to work on OS Maps, nationally and internationally.
As the Disruption Apps, especially Beyonder, are new ground for OS – new products and new audiences, most of whom won’t be familiar with OS – we’re looking for a creative agency that truly lives and breathes apps. We want to disrupt the app marketplace – with award-winning creative and best practice marketing optimisation, that exceeds our KPIs – and we need a strong creative agency that can help us do just that!
To respond to this opportunity, please click here:
https://www.delta-esourcing.com/respond/A27664B2G7
Due Date:
Date: 20/07/2020
Local time: 17:00
Address:
Ordnance Survey Ltd
Explorer House, Adanac Drive, Southampton, SO16 0AS, United Kingdom
Tel. +44 7557926039, Email: steve.douch@os.uk
Main Address: https://www.ordnancesurvey.co.uk/, Address of the buyer profile: https://www.ordnancesurvey.co.uk/
NUTS Code: UKJ32
Agencies worth considering for this assignment include Zeno Group and Finn Partners.
