
Celebrity Public Relations Done Well: The Case of Taylor Swift
Learn how Taylor Swift mastered celebrity PR with smart image control, fan engagement and strategic decisions that shaped her evolution from country star to global pop icon
Learn how Taylor Swift mastered celebrity PR with smart image control, fan engagement and strategic decisions that shaped her evolution from country star to global pop icon
Learn proven email marketing strategies for travel brands to boost engagement and conversions, with examples from Airbnb, KAYAK, and other industry leaders
Explore key digital marketing trends for 2025, from AI and personalization to AR/VR tech and ethical practices. Learn how businesses can adapt to changing consumer behaviors.
Learn how Pampers builds trust through PR campaigns, emotional storytelling and social media engagement. Expert analysis of successful mom and baby marketing strategies.
Learn how Merck’s healthcare PR strategy sets industry standards through transparency, effective crisis management, scientific leadership and global health initiatives
Learn how healthcare PR failures in Europe in 2025 impacted public trust, from vaccine distribution errors to data breaches and pricing scandals in the medical sector
Minnesota Health Department seeks marketing agency for research and outreach on substance abuse prevention targeting youth and pregnant individuals. RFP due April 2025.
Learn how innovative publicity stunts in 2025 captured attention and built brand awareness through meaningful campaigns focused on sustainability, social justice and digital innovation.
Learn from major video game marketing failures and discover key strategies for successful game promotion in this analysis of infamous campaign mistakes
Rhode Island seeks tourism PR and advertising agency to handle media buying, marketing, public relations, social media and creative services to promote state tourism.