
Citibank’s Digital Marketing Missteps: A Case Study in What Went Wrong
Explore how Citibank’s digital marketing efforts fell short, from traditional messaging problems to mobile banking missteps and poor crisis communication strategies
Explore how Citibank’s digital marketing efforts fell short, from traditional messaging problems to mobile banking missteps and poor crisis communication strategies
Learn how failed publicity can damage event marketing success, from Fyre Festival to New Coke. Tips for aligning PR with execution & managing audience expectations.
Learn about 10 successful gambling marketing campaigns from Betfair, PokerStars, DraftKings and others, with insights on strategy and engagement
Learn how Johnson & Johnson uses strategic healthcare PR to build trust and navigate challenges through transparency, thought leadership and social responsibility
Learn from major PR disasters including Pepsi’s Kendall Jenner ad, Gap’s Pride campaign and New Coke. Explore what went wrong and how brands can avoid similar mistakes.
Learn how Pitt Community College seeks marketing agency for student recruitment & awareness campaigns. RFP covers research, strategy, media advertising & creative development. Due Apr 30 2025.
Explore 10 groundbreaking fintech PR campaigns from 2025 that revolutionized financial technology through creative storytelling, influencer partnerships and innovative communication strategies
Learn how to market effectively to women on Pinterest with strategies for visual content, SEO optimization and community engagement to reach this influential audience
Georgia College seeks creative partner to develop brand visuals and produce admissions materials including viewbook, brochures and digital assets by Aug-Oct 2025
Learn about Sullivan County Chamber of Commerce’s RFP for comprehensive social media and marketing services including events, newsletters, and advertising campaigns.