EPR Staff

Crisis PR

PR Lessons from Unions

Great PR is often associated with Mad Men of Madison Ave, Silicon Valley wizards, or seasoned warriors on K Street. But that’s oversimplifying things, and

Viacom makes another change at the top
Crisis PR

Viacom’s Internal PR and Legal Crisis

The largest shareholder in both Viacom and CBS is a holding company called National Amusements. National Amusements, in turn, is owned 80% by Sumner Redstone,

Is Social Media Always Necessary for PR
Editorial

Is Social Media Always Necessary for PR?

Social media increasingly plays a strategic role in not just marketing, but public relations as well. In today’s digital world, it’s virtually impossible to reach