"Not every client is going to be OK seeing us in person once a year or explaining strategy by phone. With this purchase, we gain a more central hub in Europe than what we already have in London."
Winfield is referring to his firm's earlier add of London's Quaturo which we reported on in November of last year. Now BlueGlass adds the content marketing and paid and organic digital marketing services of Idealizer, not to mention the European localization aspect.
In a bit of added news, BlueGlass also announced having added International Search and Social Expert Michael Bonfils to the team. Bonfils, an expert with a vast experience in SEM and other key components of digital marketing, is the former International Managing Director of SEM International and fhe former Director of Strategy for Business.com.
BlueGlass is a fairly new concept in digital communicative companies. Their dogma expresses why best:
"We combine the best of both types of agencies: we’re nimble and innovative, while offering the scalability and reliability necessary to take take on even the most challenging projects."
