Calysto Communications Goes for More than PR

Calysto Communications will launch new strategic partner program, Calysto’s ‘More than PR,’ to help clients accelerate marketing and overall business performance. 151 Advisors, a consulting and advisory firm to technology companies (helping them build and execute go-to-market strategies to drive revenue growth), is Calysto’s first partner in the program.

Calysto CEO Laura Borgstede shares her vision for the program: “Calysto’s new ‘More than PR’ Partner Program is one more example of how we strategically position our clients to help them successfully take their businesses to the next level…“It’s one more example of how Calysto is helping its communications technology clients get in front of the right audiences – whether that be media, analysts, investors, customers or a customer’s channel.”

Steve Brumer, Partner at 151 Advisors shares: “151 Advisors has a proven track record of helping our technology clients develop and execute their business strategies and successfully take their products and services to market, and we recognize that strategic public relations can be an invaluable tool to help companies accomplish those goals. That’s why we’re so excited about our new partnership with Calysto and the potential it has to boost our clients’ success.”

Former Calysto’s PR campaigns have generated new business leads, which helped clients reach triple-digit sales growth. Calysto’s track record also includes seeing over 20 companies through successful exits (whether IPO or acquisition), advising them how to use PR to increase company valuation and build customer base.