Consumer PR

How-to-grow-your-customer-base

Tips on Investing in Customer Experience

Customer experience is all about the way companies engage with their customers throughout every stage of the buying journey. That means customer experience doesn’t just support a business, it’s the core of every business. From customer support to marketing and sales, every element gives companies a touchpoint and an opportunity

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Customer Service

Strategies for Prioritizing Customer Experience

One of the most popular marketing topics this year has been customer experience, but in reality, customer experience has always been at the core of what companies do. However, the pandemic accelerated the world into a digital-first space, and companies have had to navigate the situation quickly by learning to

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Key insights on how consumers are using smartphones and tablets

Responding to Digital Consumer Reviews

With the prevalence and popularity of online reviews, customer service can make or break a company. If a business is working hard to provide the best possible service to its customers, the opportunity to respond to both positive and negative reviews online is what can help companies become more visible

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how to run an ecommerce business

Tips on Ecommerce Key Performance Indicators

It’s not always easy to build a successful e-commerce company. Plenty of e-commerce businesses have failed, which resulted in a waste of time and money. However, when done right, companies in the e-commerce industry get access to a part of the 4 trillion sales in the market. Tracking the right

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967290 20 Black Owned Beauty and Wellness Brands to Follow Right Now 1200x628 Facebook

Black-owned brands to support during Black History month

With the arrival of Black History month, people want to support black-owned companies. This year the theme for Black History Month is Black Health and Wellness. Social distancing regulations have affected Black business owners . They have had to navigate a new way of serving their customers and handling the

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Valley Health Plan

Promoting Wellness Brands

As another end to a stressful year is approaching, and the world is still trying to navigate the impact of the global pandemic and its constant shifts in consumer behavior and values, one of the industries that has  successfully persisted throughout all of that has been the wellness industry. While

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Increasing Sales with Digital Marketing

One of the most effective ways to reach a target audience is through digital marketing, which allows businesses to drive traffic to the company’s website, close sales, and generate high-quality leads. To create a good digital marketing strategy that will result in business growth, businesses have to think about their

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Consumer Beauty

PR Consumer Beauty: Reassessing Why People Buy

Do people buy to become, or do they buy to enhance? That is the central question currently redefining beauty PR and marketing. The debate is raging online, on social media, and in malls across America, with adherents on both sides digging in and planting flags in what they call “the

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headline-media-public-relations

Headline Media: Top Israeli Public Relations Agency

Headline Media is an Israeli PR firm -, specializing in technology and innovation – taking high-growth companies to market leadership and positioning emerging tech ecosystems. While they focus on different markets, Europe and Asia maybe their best focus. Headline Media has helped hundreds of both global and growth stage startups,

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COBINHOOD ICO

COBINHOOD ICO – Cryptocurrency Coming Out of the Dark

COBINHOOD ICO reached 25% of its goal within 12 hours of PR / Digital influencer engagement. According to their website, it “is the world’s first “ZERO Trading Fees” cryptocurrency exchange with the vision to achieve ultimate trading experience for traders around the globe, building a cryptocurrency service platform for the blockchain

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