Delaware River Port Authority Issues Media RFP

2020-07-19 by JamesD

The Delaware River Port Authority (“Authority”) hereby invites interested professional consulting firms to submit a Request for Proposals (RFP) to provide consulting services for the PUBLIC SECURITY AWARENESS CAMPAIGN – PHASE VIII.  

Background:

The Authority, on behalf of PARTSWG, is seeking a qualified Advertising/Marketing Consultant to provide services for the advancement of Phase VIII of its Public Security Awareness Campaign. Through the implementation of this Campaign, PARTSWG seeks to improve transit security awareness, reporting of suspicious activities and behavior, and provide for enhanced communication with its safety and security community partners.

Scope of Work:

The selected Phase VIII marketing and communications program will include the following deliverables: evaluation and continuation, as deemed relevant, of all Campaign components, including television commercials, radio commercials, internet, and print advertising. The Campaign’s website, tip line, and messaging system must all be operated, marketed, and monitored. Production of supporting collateral communications, including educational training materials directed at passengers, employees, contractors, vendors, transit riders, and other constituencies will be created, used, and distributed, as needed. The Program shall also include creative media strategies that include information collection and information sharing, along with public security awareness.


In order to be added as a Bidder to this Project, please send a request, via e-mail, to the following Contracting Officer:  Karen Cyphers – klcyphers@drpa.org.

Due Date:

 2:00 p.m. EST by Monday, July 20, 2020.

Address:

DELAWARE RIVER PORT AUTHORITY
By:    Amy L. Ash
Manager, Contract Administration
Phone:  856-968-2084

Agencies worth considering include Finn Partners and Ruder Finn.