John Aldo - Everything Public Relations News

How to Be a Better Manager: 4 Steps for Success

2018-08-28 by John Aldo
How to Be a Better Manager: 4 Steps for Success

  Just because someone gets a position at the head of a company, doesn't necessarily mean that they're prepared to lead a team. There's so much more that goes into being an amazing manager, than simply having the right credentials and enough experience. Managers need to be motivational, inspiring, and supportive enough to guide their people towards success. The good news is that new managers can improve their skills one step at a time. By implementing the following changes, any leader can become the kind of boss their employees crave. Step 1: Be a Motivational Master Human beings do things... Read More >

KiteRocket PR: Profile

2018-08-13 by John Aldo
KiteRocket PR

Kiterocket PR is a marketing and communications agency that works to boost the value of brands by helping them to embrace the unique factors that make them different. Kiterocket focus on helping today's companies to find the unique elements of their voice so that they make an impact in a cluttered and crowded landscape. The collaborative teams in KiteRocket PR combine public relations from a traditional perspective with social media and digital marketing, as well as experiential marketing. Though Kiterocket PR exist on the West Coast of the US, they have a global reach thanks to their high-quality campaigns. Their... Read More >

The Numbers of Financial Communications

2018-02-19 by John Aldo
The Numbers of Financial Communications

For those interested in a career in financial communications, it’s time to up your game with numbers, percentages, ratios, and so much more. Of course communications skills need to be great too, but the better you get along with numbers, the more likely you’ll find success in this sector. Dealing with Consumers and Employees As you start out in financial communications, you may spend more of your time working with your client’s staff members and their customers. One of the main focuses at this level will be learning how to engage the employees in the financial happenings of the company... Read More >

Buffalo Waterfront Website Development and Branding

2018-02-13 by John Aldo
Buffalo Waterfront Website Development and Branding

  Purpose: The Erie Canal Harbor Development Corporation (ECHDC), a subsidiary of the New York State Urban Development Corporation d/b/a Empire State Development (ESD), is seeking qualifications from consultants or teams of consultants to provide website development and branding for part of the Buffalo Waterfront, consisting of the two destinations known as Canalside (at Buffalo’s inner harbor) and the Outer Harbor located in Downtown Buffalo, New York. Background: Buffalo, New York Buffalo is the second most populous city in the state of New York, second only to New York City. Located in Western New York State on the eastern shores... Read More >

Can You Use a Natural Disaster to Market Your Cause?

2018-02-12 by John Aldo
Can you Use a Natural Disaster to Market Your Cause?

[caption id="attachment_91101" align="aligncenter" width="286"] Photo credit @AutumnMacIntosh[/caption] Over the first half of December, the news in the western US was covered in ash, smoke, and wildfires – about five big ones going in California. Frequent one-minute blurbs burst into television time, and the nightly reports, even outside of California shared stories, including firefighters joining the battle from surrounding states at least two or three layers deep. Something interesting happened though, people came together to help where they could, and local charities dug deep to meet local needs of people and wildlife. It’s an interesting thing to watch as good works are... Read More >

BRANDING, GRAPHIC DESIGN, WEBSITE DESIGN RFP ISSUED

2018-02-06 by John Aldo

Purpose: Dinwiddie County Public Schools (DCPS) is currently soliciting proposals from qualified firms and to provide professional branding, graphic design, website design and support. Dinwiddie County is located in south central Virginia approximately forty miles south of Richmond with a population of 28,971.1 Dinwiddie County covers 504 square miles. The School System is the largest employer in Dinwiddie County. DCPS provides educational services to approximately 4,450 students in preschool through grade 12 who are served in five elementary schools, one middle school, one high school, and one alternate learning center. The District is in need of professional branding, a new... Read More >

STATE OF ALASKA ISSUES MARKETING RFP

2018-02-06 by John Aldo
Alaska Travel Industry Association Seeks Ad Agency

The Department of Health and Social Services, Division of Public Health, Section of Chronic Disease Prevention and Health Promotion (CDPHP) is soliciting proposals to develop, create, place, and provide comprehensive, statewide public education campaigns that prevent and reduce chronic disease and injuries, prevent and reduce risk factors, as well as promote health. The successful offeror will continue and build on the strengths of ongoing Tobacco Prevention and Control (TPC) and Obesity Prevention and Control (OPCP) public education campaigns. As needed, the successful offeror also will build public education campaigns for the Section’s other programs that focus on prevention of injuries,... Read More >

New Mexico City Seeks Public Relations Agency

2018-02-05 by John Aldo
New Mexico City Seeks Public Relations Agency

The purpose of this request for Proposal (RFP) is to select an offeror to provide the City of Tucumcari with marketing, advertising, promotions, and public relations services to include management and development of tourism and city websites, purchasing of advertising in various media, production of promotional brochures, development of a marketing plan and research and other tasks as required. Scope of Work: The Offeror shall guide, develop and implement a tourism promotional, marketing and public relation campaign for the City of Tucumcari and the Tucumcari Lodgers’ Tax Advisory Board and other related initiatives. The Offeror shall work closely with the... Read More >

City of West Covina Seeks Branding and Marketing Strategy

2018-02-04 by John Aldo
City of West Covina Seeks Branding and Marketing Strategy

The City of West Covina (City) is seeking proposals from qualified vendors to provide a branding and marketing strategy that encompasses strategic research and analysis, development of a competitive identity, brand and marketing strategy. As part of the City Council Goals to Build Financial Health and Economic Stability for the City, the City is interested in creating a branding and marketing strategy to incorporate the City’s existing logo into any collateral design and media platforms, in addition to updating the City motto/tagline. The resulting brand messaging should support the City Council’s goals with emphasis on the following: Attract, retain and... Read More >

Downtown Springfield Issues Marketing RFP

2018-02-01 by John Aldo
New Mexico City Seeks Public Relations Agency

Downtown Springfield, Inc. (DSI) has initiated a Request for Proposal (RFP) process to identify a vendor, agency, consortium or contract employee (Agent) who is/are qualified to provide day-to-day marketing services showcasing Downtown Springfield as a growing, vibrant neighborhood & business district. The duties require an Agent who has demonstrated experience in multimedia content creation and distribution. Background: Downtown Springfield, Inc. (DSI), a 501c6 business association and Main Street organization with a mission to increase the economic and cultural vitality of the historic downtown district, is seeking proposals to manage its day-to-day marketing needs and build capacity for an eventual comprehensive... Read More >

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