PR and Personal Nightmare for John Travolta
National Enquirer has found a new target: John Travolta, who is now accused of “secret gay liaisons” while his wife is expecting a baby.
Category: Entertainment PR
Romania and its Tourism Brand – Potholes in PR
A brand new Romanian tourism branding effort is underway, but not without some skepticism. A Spanish company developed a less than perfect logo leaving some to wonder what the final tourism pitch will look like. But no pitch or campaign can cover the potholes in Romania’s weathered infrastructure.
Video Game PR: Get into the Game to Succeed in Marketing
Is online gaming the latest advertising frontier? Real world brands have already made forays into online games such as Second Life and Facebook games like Farmville and Retail Therapy.
Medium Raw, Cooking With the Social Media Crowd
World renown chef and food critic Anthony Bourgain woke up one morning and decided to really engage the digital world. Bourdain’s Medium Raw Challenge takes the two way conversation to the next level. One lucky contestant will be published alongside Bourdain and win $10,000 too. The author of many bestsellers reveals “at least” his savvy of what social media is all about. Genuine engagement is not some assistant managing your Twitter account folks.
Billboard Opens A Showcase for Innovation
For emerging technologies and companies, there can be no better meeting place than in front of an influential and interested crowd. Billboard, the world’s most trusted source for all things music, just created “Innovators Showcase” for the upcoming Mobile Entertainment Live! event.
Ribery Sex Scandal, More Bad PR for the French National Soccer Team
France’s national soccer team is facing a new wave of bad PR after the poor performance at the recently ended World Cup. Star footballers Frank Ribery and Karim Benzema are involved in a sex scandal, facing questioning for having allegedly solicited an underage prostitute.
Birmingham Royal Ballet Has a New PR Rep
Birmingham Royal Ballet has recently retained Clive Reeves Public Relations to deliver PR support for Ballet, Birmingham & Me, a two-year youth program
World Cup Buzz Goes on, with Loud Vuvuzela Tunes
Companies promote brands with brand new vuvuzela and anti-vuvuzela apps, while in England Kitbag capitalizes on the country’s disillusion with the national team.
Bethenny Frankel – When Personal Brands Grow Stronger than the Real Housewives shows
Real Housewives of New York star Bethenny Frankel is said to be leaving the show due to the drama surrounding the current cast and star her own, Skinny & The City, produced Real Housewives brand owner Bravo. Following a similar trend, Kate Gosseling is moving past her divorce and ex hit show ‘Jon and Kate plus 8’ to be the center of two new shows.
Toy Story 3’s Big Hit and The Adult Hijack of Animation Movies
The weekend brought a huge success to animation movie Toy Story 3 of hit maker Pixar, with big bucks being spent on seeing it. Adults, not children, were those most happy to see the new film, coming in larger numbers than children, the intended audiece of such productions.
