Is online gaming the latest advertising frontier? Real world brands have already made forays into online games such as Second Life and Facebook games like Farmville and Retail Therapy.
World renown chef and food critic Anthony Bourgain woke up one morning and decided to really engage the digital world. Bourdain’s Medium Raw Challenge takes the two way conversation to the next level. One lucky contestant will be published alongside Bourdain and win $10,000 too. The author of many bestsellers
For emerging technologies and companies, there can be no better meeting place than in front of an influential and interested crowd. Billboard, the world’s most trusted source for all things music, just created “Innovators Showcase” for the upcoming Mobile Entertainment Live! event.
France’s national soccer team is facing a new wave of bad PR after the poor performance at the recently ended World Cup. Star footballers Frank Ribery and Karim Benzema are involved in a sex scandal, facing questioning for having allegedly solicited an underage prostitute.
Birmingham Royal Ballet has recently retained Clive Reeves Public Relations to deliver PR support for Ballet, Birmingham & Me, a two-year youth program
Companies promote brands with brand new vuvuzela and anti-vuvuzela apps, while in England Kitbag capitalizes on the country’s disillusion with the national team.
Real Housewives of New York star Bethenny Frankel is said to be leaving the show due to the drama surrounding the current cast and star her own, Skinny & The City, produced Real Housewives brand owner Bravo. Following a similar trend, Kate Gosseling is moving past her divorce and ex
The weekend brought a huge success to animation movie Toy Story 3 of hit maker Pixar, with big bucks being spent on seeing it. Adults, not children, were those most happy to see the new film, coming in larger numbers than children, the intended audiece of such productions.
Enjoy five brilliant TV ad spots related to the FIFA World Cup 2010 and choose your favorite.
Director Pravesh Bhardwaj is having his troubles making a film about middle class morality from the celebrity morality standpoint. Finding a Bollywood actress willing to do a nude scene, in a film about women doing nude poses is like finding a needle in the haystack. Actress Aruna Shields understands the
