All bids must be received by: Thursday, December 1, 2022 5:00 p.m.

Golden Sierra Job Training Agency (Golden Sierra) is a government/public agency that

administers workforce development programs within Placer, El Dorado, and Alpine



Golden Sierra is seeking proposals that include the following services:

• Strategy – work with agency leadership to plan and execute a marketing and outreach plan.

• Content Planning – help develop goals, define target audience, and identify opportunities.

• Creative Development & Production – produce creative material and campaign

elements including print, video, broadcast, web design, email, social assets, signage, and collateral.

• Media Buying – prepare media plan, make budget recommendation, and place content for paid search advertising, paid social advertising, and similar.

• Reporting & Analytics – provide regular updates on campaign performance and Summarize both qualitative and quantitative data to communicate value to Golden Sierra’s stakeholders.

Note: Golden Sierra does not intend to rebrand or make significant changes to existing brand guidelines currently.

Scope of Services.

• Digital Marketing

• Advertising

• Graphic Design

• Web Design and Maintenance

• Content Creation

• Email Marketing

• Social Media Management

• Copywriting

• Account Management

• Video Production

You may also like...