Impress Labs Public Relations to Run PR Campaign for Sigma
Impress Public Relations, Inc. has been chosen to serve as the agency of record for Sigma Life Science to run PR campaign. Sigma is a well known provider for the Life Science market, worldwide. They have selected Impress to handle their public relations and help the company grow. With a global market, there is plenty of opportunity for growth and Impress will be helping the company achieve this.
“Working with Sigma Life Science and its Research Biotech business unit is another major win for our Life Science practice, launched just 18 months ago,” says Mark Button, Senior Vice President of Impress. “We now have the opportunity to apply our proactive, tenacious approach to deliver a comprehensive and fully-engaged public and media relations strategy that not only cements Research Biotech and Sigma Life Science as leading innovators in the life sciences field but also showcases some of the fascinating work that they are doing across their various fields of expertise.”
Sigma offers a range of biological-based chemicals and reagents to pharmacies and hospitals around the globe. These products are often used by researchers who are attempting to develop a new therapy or treatment. They offer a number of product kits, including Genomics, Proteomics, Cell Biology and Cell Culture, among others.
“The Research Biotech business unit within Sigma Life Science hosts our most cutting-edge research products and technologies and is specifically focused on the delivery of these to customers throughout the entire life science workflow,” commented Dave Smoller, President, Research Biotech.
Impress is an integrated B2B marketing communications agency. They serve a range of clients, but specialize in specific areas, such as photovoltaics, microelectronics, electronic chemicals, and life sciences. With their history of working with top notch companies, it’s not surprising that Sigma has chosen the PR firm.