Governments and banks are still coming to terms with the enormity of digital assets. Bitcoin is still 60.40% above other assets including gold and real estate. There are over 16,000 digital assets in existence, with an ever-expanding field of offerings. It can be difficult navigating through so many options. Given
Quite a few business schools are prepared for the uncertainty that is likely to characterize the coming months due to the pandemic. Some schools have adapted well to the new demands and requirements, and some have managed to use the pandemic as a springboard to think of innovations about the
In a recent open letter to his manager and record label, Neil Young demanded that all of his music be removed from Spotify because of the vaccine misinformation that’s being spread on the streaming platform by podcaster Joe Rogan. The open letter was posted to Young’s website but later removed.
Practically everyone has used Google to look things up before, and for many people, it’s become second nature to input a query and get millions of results for that question. This has been happening so frequently over the years that there’s even a name for the lists of these results
Personalized advertising efforts aren’t a very new concept. However, it’s one that’s constantly evolving because of the improvements in technology. What many used to consider to be intrusive or even spam in terms of marketing has now become common in personalized advertising efforts.There are plenty of benefits that companies can
A virtual world of interactions and transactions is driving the need for new technologies and platforms. Many entrepreneurs are realizing the value of NFTs and how NFTs are attracting cash. Nowadays, with NFTs being everywhere, they are perfectly suited to benefit small businesses as well. As NFTs exist on a
Luxury brands are becoming increasingly attracted to NFTs. NFTs have become an obsession for luxury brands, and this obsession might increase in the days ahead. NFTs push the limits of artistic expression, and hence brands are increasingly getting in on them as well. The results of these brands’ involvement in
There are things that technology can definitely solve, especially when it comes to purchasing opportunities made accessible and affordable. Livestream shopping is a type of transformation of existing practices. Livestream shopping is an online shopping event where customers can make purchases in real time while a video, presenting products, is
While the world is constantly changing and companies have to keep up with the needs and desires of their customers, the pandemic ended up making a lot of big changes, especially in terms of what consumers think they need and what their daily habits are. What used to be considered
The interdependence between films and shows seeking advertising support and marketers desiring product exposure has led to the practice of product placement. It is a sales technique where movies or shows get paid to put certain products in their scenes. A lot of companies are ready to make their story
