IPG Hired by Electric Motor Corporation
Electric Moto Corporation, a technology and lifestyle company, has just hired the IPG Group to serve as their agency of record. Based out of New York, IPG will be handling the launch of Electric Moto Corporation’s latest project, a zero emissions 72 Volt Dual sport electric motorcycle. The motorcycle fills a need for greener options outside of electric cars and IPG will be promoting the new vehicle.
IPG, a full service marketing firm, will be working to boost the interest of investors in Electric Moto Corporation, as well as increase brand awareness and pave the way for future launches of similar projects by Electric Moto.
They have previously worked with a number of top notch companies, including March of Dimes, Cadbury, CareerBuilder, Royal Bank of Scotland and Madison Square Garden.
This new electric motorcycle has been in the works for a while and is just one of Electric Moto’s projects. The company is also working on plans for an electric ATV, as well as a personal watercraft. You can see further plans on their website. Based out of California, the company focuses on developing new electric vehicles for sport use rather than commuting.
IPG owned PR agencies include Weber-Shandwick, Golin-Harris and PMK-BNC.