Category: Marketing

The Perils of Over-Reliance on Data in CPG Digital Marketing

The Perils of Over-Reliance on Data in CPG Digital Marketing

In an era defined by data-driven decision-making, the consumer packaged goods (CPG) industry has enthusiastically embraced digital marketing, believing that algorithms and analytics could unlock the secrets to consumer behavior. However, this over-reliance on...

JetSmarter Issues RFP Seeking Influencer Marketing Agencies & Celebrity Relations

PR Strategies For Private Jet Companies

Reaching private jet travelers isn’t easy.  Here are ten trips that may work to communicate with potential private jet flyers: These strategies aim to enhance brand perception, reach high-net-worth individuals, and provide tangible value...

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