Meredith Walks Away with 11 Magnum Opus
Meredith Xcelerated Marketing (MXM), a Meredith Corporation global, digital and customer relationship marketing agency, announced last week their having won a total 11 Magnum Opus Awards. The recent awards, for their work on behalf of clients; Kraft, Volkswagen, State Farm, Wells Fargo and Publix, came at the 9th Annual Magnum Opus Awards ceremonies.
The Magnum Opus Awards honor companies, organizations and institutions, for excellence in content marketing via a number of formats including; print, web, video, and mobile, variants. Presented by the Content Marketing Institute and BeContentWise.com, the awards have been presented to some of the most prestigious names in business, companies from P&G, the Walt Disney Company, and Costco to Techcom Partners, the International Society of Arboriculture, and many more. David Brown (image below right), Executive Vice President, MXM, offered comment about this year’s cleanup of wins for his company:
“Content marketing is a critical focus for many of our clients, and has long been a core area of expertise for MXM. We are proud to be recognized for our successes in creating branded and custom content that drives both engagement and results across multiple platforms.”
MXM took honors in the following categories: Most Improved Editorial, Silver Award: Volkswagen Das Auto Magazine Fall/Winter 2011; Best Regularly Featured Department, Honorable Mention: Publix Grape Magazine Fall 2011; Best Use of Illustration – Single Feature, Bronze Award: “Weather Disasters” State Farm Good Neighbor MagazineSpring/Summer 2011; Best Use of Photography – Overall Publication, Bronze Award – Kraft Food&Family Magazine Fall 2011; Best Insurance Publication, Silver Award – State Farm Good Neighbor Magazine Spring/Summer 2011; Best Retail Publication, Gold Award: Lowe’s Creative Ideas Magazine Holiday 2011; Bronze Award: Publix FamilyStyle Magazine Winter 2011; Best Web Design – New Publication, Gold Award: Volkswagen Das Auto Landing Page; Best Topic Specific Video, Silver Award: “If I knew” Wells Fargo; Best Branding Video, Honorable Mention: “Triathlete on the Rise” Volkswagen; and lastly the 2012 Marketing Winner for Highest Response Generation, Bronze Award: Volkswagen Das Auto monthly e-newsletters.
Print, Mobile, Web, Meredith Xcelerated Marketing is part of Meredith (www.meredith.com), one of the world’s leading media and marketing groups. Meredith is best known for their premier print media; Better Homes and Gardens, Parents, Family Circle, Ladies’ Home Journal, Fitness, More, American Baby, Every Day with Rachael Ray and FamilyFun. But the company also has vast online and mobile resources, not to mention television brands. The company is considered the industry leader where creating content in key consumer interest areas is concerned.
For more information about these awards, readers will want to visit the Magnum Opus Awards website.