Learn from major PR disasters including Pepsi’s Kendall Jenner ad, Gap’s Pride campaign and New Coke. Explore what went wrong and how brands can avoid similar mistakes.
Explore 10 groundbreaking fintech PR campaigns from 2025 that revolutionized financial technology through creative storytelling, influencer partnerships and innovative communication strategies
Learn how strategic litigation PR shapes public opinion & legal outcomes in high-profile cases. Best practices for managing reputation & media during legal battles.
Discover how 10 innovative sports PR campaigns transformed athletic marketing and fan engagement, from Nike’s Just Do It to Red Bull Stratos’s space jump
Explore key lifestyle PR trends for 2025 including purpose-driven campaigns, micro-influencer marketing, AI integration, authenticity in messaging, and evolving content formats
Learn essential PR event planning strategies from setting goals to post-event follow-up. Tips for creating successful events that boost brand awareness and media coverage.
Explore how real estate PR will evolve in 2025 with tech advances, reputation management and changing consumer needs in this forward-looking industry analysis
Learn how American Express leverages publicity through storytelling, partnerships and PR to build trust and customer loyalty in financial services marketing.
Explore real-life gambling programs and their impact on responsible gaming, prevention, and support. Learn how successful initiatives promote safer gambling worldwide.
Learn how lifestyle PR agencies craft compelling brand stories, build authentic connections and leverage social media to shape modern consumer perceptions
