PR Insights

Proxy communications campaigns can be highly effective when done well. They typically involve indirect or intermediary means to communicate messages or influence public opinion. Here are some notable examples of successful proxy communications campaigns: 1. The “Truth” Anti-Smoking Campaign 2. “Ice Bucket Challenge” for ALS Awareness 3. “Dumb Ways to

Learn how legal PR balances public image with ethics, exploring the challenges law firms face when managing media coverage and the impact on justice and fairness

Learn how Tourism Australia’s fake Crocodile Dundee movie trailer became a viral PR success, boosting tourism inquiries by 26% through creative storytelling

Succeeding in HR Tech PR means looking at all aspects of marketing — and as such, here is a look into some of the most impactful HR tech ads in Europe: Personio has made significant strides in the HR tech space by emphasizing its comprehensive and user-friendly approach to HR

Introduction Jesse Lingard, a prominent English footballer known for his dynamic play on the field and vibrant personality off it, has leveraged digital marketing and public relations (PR) strategies to build a robust personal brand. His approach combines traditional PR with modern digital tactics to engage with fans, promote endorsements,