Category: PR Insights

The Atlanta Film Society Issues Creative RFP

Public Relations to Boost your Films Visibility

There is no point for companies to create any sort of content, including films if they’re not reaching the right audience. To increase visibility companies have to get positive media coverage, mentioned on social...

Media Coverage everything-pr

Ensuring Media Coverage With PR

When it comes to successful public relations campaigns, the best ones are planned in detail and researched beforehand. Before a company can start reaching out to media outlets and influencers, there are a few...

Basic PR Essentials

Companies that want to target audiences and customers to choose them over their market competitors need to invest in a strong public relations campaign. However, it’s important for companies to invest in public relations...

pr campaign

Grabbing Attention With PR Campaigns

Every company these days is struggling to get the attention of more people and convert them into consumers. Whether they’re trying to achieve that goal with social media platforms, search engine ads, or email...

Green Home Public Relations

Ways to avoid greenwashing in marketing

Greenwashing can damage the reputation of a business and can erode the confidence of a consumer. To avoid greenwashing, the first thing a business has to do is to ensure that it will cause...

Environmental green

Types of greenwashing

People are often reluctant to buy green products as they are suspicious of corporate environmental claims. When companies publicize how great their green credentials are, people are suspicious that the companies must be hiding...

Top PR Campaigns So Far in 2022

Companies that want to improve their PR efforts can learn a great deal from some of the most successful promotional efforts from popular brands all over the world. Mattel The popular actress Rose Ayling...