PR News

Tourism Council Seeks Digital Advertising Help

Tourism Council Seeks Digital Advertising Help

The Anderson County Tourism Council in Tennessee started a promotional campaign called Adventure Anderson in March 2016.  This campaign promoted Anderson County’s adventures including water, mountain and historical adventures, through digital advertisements, social media, purchased and organic content and enhancements to the website. The first step was using a “spokesperson”

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Mac dealing with disappointing MacBook Pro reviews

Mac dealing with disappointing MacBook Pro reviews

Apple isn’t accustomed to getting negative feedback about one of its products. Typically, the company drops a new product, and an appreciative public gobbles it up in massive numbers. But the recent release of the latest iteration of the MacBook Pro is not receiving such rave reviews.

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Twitter vows to fight bullying in the New Year

Twitter Vows to Combat Bullying

Cyberbullying. There’s a new headline about it just about every day. It’s a constant problem online, and a challenge for parents who want their kids to be able to surf safely. But, it turns out, it’s an issue for adults too.

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Nonprofit fires director who made racist comments

Nonprofit fires director who made racist comments

Public relations can be a harsh judge, jury, and, if your gaffe is bad enough, executioner. You can work a lifetime to build something, and then lose it in a moment. Just ask Pamela Taylor, the now “former” director of the Clay County Development Corporation.

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Health Agency Seeks Marketing Firm

Health Agency Seeks Marketing Firm

The Macon-Bibb County Health Department (MBCHD) is seeking a marketing firm. The success of MBCHD’s new Teen Center Health Centers is contingent on local adolescents utilizing the services. They seek an agency to market the Teen Centers to local high school students, particularly in the African American community.

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Suicide leads to corporate change

Suicide leads to corporate change

Western media loves to report on the supposed horror stories of manufacturing and corporate environment in Asia. Whenever American workers complain, you can bet there will be someone pointing to an article that describes incredible work weeks in Japan or so-called suicide nets in China. Now, more often than not,

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Spartanburg Convention & Visitors Bureau Seeking Marketing Firm

Spartanburg Convention & Visitors Bureau Seeking Marketing Firm

The Spartanburg Convention & Visitors Bureau (CVB) is seeking a firm for a five-year marketing plan for tourism in Spartanburg, South Carolina. The Spartanburg Convention & Visitors Bureau (CVB) is the official destination marketing organization for the City and County of Spartanburg, South Carolina. The CVB was established in 1986

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Sam Jain & CheapOair’s Smart Marketing Choices

Sam S. Jain & CheapOair’s Smart Marketing Choices

CEO and Founder of CheapOair – Sam S. Jain Sam S. Jain, CEO and founder of CheapOair and its various predecessors, has been working in the travel industry since the 1990s. He started working in a travel agency just a few years after arriving in New York from India when

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