PR News

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50 Great Beauty Social Media Programs

Beauty brands and influencers have created a myriad of innovative social media programs to engage audiences, showcase products, and build brand loyalty. Here are 50 notable and successful beauty digital marketing and beauty social media programs that have made an impact: 1. Glossier’s “Skin First, Makeup Second” Campaign Why: Focuses on skincare and

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retail stores

Selling More Products at Retail

Owning a leading digital marketing agency we are often tasked with ensuring we help clients sell more consumer products at retail. Here are 25 tips to help clients sell more product at retail: By applying these tips, you can enhance your retail strategy and boost sales of consumer products, creating a more

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leadership

David Bergstein With 20 Leadership Tips

Financier and entrepreneur David Bergstein regularly inspires people around him. As such, he wrote up 20 leadership tips, each designed to foster effective leadership and inspire teams: Effective leadership is about guiding, inspiring, and supporting your team while continuously growing and adapting. By integrating these tips into your leadership approach, you can

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50 Failed Hospitality Marketing Programs

In the competitive world of hospitality, marketing initiatives can sometimes fail spectacularly. Here are 50 notable examples of failed hospitality digital marketing programs, campaigns, or strategies: 1. Marriott’s “Dreamers Welcome” Campaign (2018) Issue: The campaign, intended to appeal to dreamers and creatives, was criticized for being too vague and lacking a clear message.

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Kendrick Lamar Marketing And Public Relations Successes

Kendrick Lamar, a highly influential and critically acclaimed rapper, has adeptly used digital marketing and public relations (PR) strategies to build and maintain his career. His approach to digital media and PR showcases how an artist can effectively leverage these tools to expand their reach, engage with audiences, and maintain

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