PR Perspectives

How to Take Advantage of Being Featured on National Media

How to Take Advantage of Being Featured on National Media

Recently, Roxy Jacenko, founder of the Sweaty Betty PR firm, was featured on 60 Minutes International. The interview was about her battling cancer and facing life as a single mother after her husband, Oliver Curtis, was put in prison a few months previous for being part of an insider trading

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PMK-BNC

PR News from Interpublic and PMK*BNC, Mercury, Levick, and Ruder Finn

PMK*BNC and Other Interpublic Group Companies Lose Power for a Day On Wednesday, August 31st, Interpublic Group, a communications holding company, suffered a server outage, shutting down communications in their various companies for a full day. This included PMK*BNC‘s many publicists in the Hollywood area. It was not reported how

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Is Social Media Always Necessary for PR

Is Social Media Always Necessary for PR?

Social media increasingly plays a strategic role in not just marketing, but public relations as well. In today’s digital world, it’s virtually impossible to reach customers, get the word out, and maintain a youthful image without social media. Everyone’s online — young and old — though different demographics gravitate towards

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Maitland PR representing Sir Philip Green

News from Maitland, Portland Communications, and Edelman

Maitland PR representing Sir Philip Green Sir Philip Green finds himself in the middle of the BHS Pensions scandal in the U.K. And he wants out of it. But then probably do all of the 20,000 or more current and future pensioners who have watched their retirement funds dwindle to

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PR’s Vital Role in Human Resources

PR’s Vital Role in Human Resources

At a first glance, public relations and human resources seem like vastly different fields. PR handles the company’s image in the media and the public eye, while HR hires, fires, trains, and deals with grievances. Whatever could they have in common?

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Codes to Live and Work By

Codes to Live and Work By

Compliance issues can seem arbitrary at times, but they often have a reason, sometimes those reasons are still very applicable, and other times they may no longer be important, but the original rules still linger.

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