As with other practices encompassed by Public Relations, SEO once existed as a separate silo in the general marketing community. However, the two disciplines now go hand in hand, as one helps to drive the other. Public relations experts use communications skills to know what keywords and trigger words to
In the aftermath of the admission from top Obama adviser Ben Rhodes that the administration essentially lied to the American public in creating an “echo chamber” of experts to sell the controversial Iran nuclear deal, the Kremlins propaganda arm, Russia Today is lashing out at European and American government
He came. He saw … and he lost. Then he just didn’t want to talk about it. Now, months after the Super Bowl, Cam Newton is still paying PR consequences for his less than mature behavior after being whipped by Peyton Manning in Super Bowl 50. In some cases, how
Atlantic City’s Mayor, Don Guardian, and the director of the Casino Reinvestment Development Authority (CRDA), John Palmieri, met this week with members of the Public Relations Council of Greater Atlantic City. The two spoke for about 40 minutes updating and information the group about what is happening to move the
Thomas Walek leaves Peppercomm Walek, who sold his agency to Peppercomm in 2013, recently announced his departure from the firm and opened a new boutique agency specializing in asset management, fintech, capital markets, and professional services. The new Peak Strategies, based in Manhattan, already has two new clients, global industry
Technology and all its subdivisions remain one of – if not the most – successful sectors of the market. As a culture, people seem more hooked on technology now, than drugs in the 70s. As a result, technology reaps more profit than most other industries. More than even the industry
As public relations continue to grow as a field, one aspect that grows along with it is the development of in-house public relations. While most public figures and brands hire external PR experts to assist with events planning, reputation management, and a whole host of other activities, many companies build
A Maryland high school student followed the instructions on his English assignment to the letter…but it caused major social upheaval at his school. Soon, parents, teachers, and students were all offended, and various sides were demanding various action. Here’s what happened: Students in an English class were asked to mimic
The Chicago Police Department is still reeling after a task force announced findings that included “decades” of systematic discrimination among law enforcement. Now, officials at the city are faced with a must-decide scenario. “Doing Nothing” is really not an option at this point. Especially since that’s been the tactic used
Pennsylvania governor, Tom Wolf, recently signed an executive order regarding all future grants and contracts with third parties and government services and workers under his jurisdiction. The order simply says that Pennsylvania will view any discrimination on the basis of sexual orientation by its business partners to be a problem
