PR Perspectives

Why Government Needs PR

Why Government Need PR Firms

Government, whether Federal, State or local, has many arms – so many departments and areas of concern and a multitude of people and organizations to keep reasonably happy. Any help in the process is good, but specialized help from a PR firm can make or break any effort made by

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fashion public relations agency

Day in a Life of a Public Relations Publicist

Everything PR News has broken down a typical day and tasks for a PR Publicist. We have highlighted four difficult areas of PR – Fashion, Entertainment, Government, and Mergers & Acquisitions. Keeping up with fashion trends and the top fashion PR blogs is difficult enough for the average fashionista. For

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women-in-pr

Top Women In Public Relations You Should Know About

As public relations continues to grow and change through the proliferation of social media, it is important to look at the women who have become an important part of this public relations shift. The most influential women in PR today focus not only on their own business-to-business clients, but they

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Handshake

3 Things You Should Never Forget in a Negotiation

Business people in general assume that good negotiators are aggressive and adversarial. According to them, if you want your partners to like you, you should agree with everything they say and don’t get involved in a negotiation. Believe it or not, that’s not the way to do it.

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Staff Surveys Can Help Increase Staff Retention Rates

Considering that increased staff turnover rates can cost companies a lot of money, the only key to long-term success is represented by employee retention. The basic component which guarantees that employee retention rates are maintained at a superior level involves identifying the right opportunities of letting your employees know that

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