Not long ago one of the biggest headlines in sports was the potential of a walkout from the USA Women’s soccer squad over salary and benefits disputes. After a strong PR campaign, it appears that the women won their fight and now their supporters are celebrating … for the most
All good managers are concerned about employee retention. But you don’t just want to keep your people; you want them to be enthusiastic, optimistic, and engaged every day when they come to work. How can you create that kind of environment? Work on developing these traits in yourself as a
Thanks to the expansive Millennial generation, there’s a strong youth movement that will come to define American business in the coming years. There’s a lot that’s been written about Millennials and all the supposed “traits” these people share. Here’s a hint: the thing they share most is “age” … from
New President at Carmichael Lynch From Among the Ranks Julie Batliner, top PR executive and managing partner of Carmichael Lynch, one of Interpublic’s agencies, has been promoted to President following the promotion of the previous president, Marcus Fisher after he was named CEO. She’ll continue with her current responsibilities, including
They are the largest generation since the vaunted post-WW2 baby boom, and they are entering the workforce in droves every single day. They are the Millennials, and you need to know how to get the most out of them … or they will find someone who can.
Ruder Finn Asia Receives Top Marketing Rankings in China The R3 Worldwide China 2017 PR Scope Research gave Ruder Finn four rankings in the Number One slots. Ruder has moved from receiving fourth and second place ratings in 2015, proving their exemplary efforts in media relations and client services. Their
A lot has been said and written about police body cameras in recent years, and now the NYC media and residents will get a first-hand chance to weigh in. A recent Associated Press report said that the NYPD is about to deploy the first body cameras in the city to
Jared Kushner Hires Josh Raffel Away From Blumhouse Productions Josh Raffel has been working as the PR chief at Blumhouse, a production company that produced movies such as The Purge, Insidious, and Paranormal Activity. Raffel also has extensive experience working for Matt Hiltzik at Hiltzik Strategies in his public affairs
In many ways digital PR is most successful when built around relationships. Digital content usually has a use-by date of about three months or less from the initial release of the article. So even if you managed to get an article into one of the big media sites such as
Verizon has always been big on marketing and PR. A couple of years ago their campaign, then on the verge of becoming annoying, featured a guy moving about the country into unlikely places and asking – “Can you hear me now?” He’s become the Sprint spokesman in yellow these days,
