It’s been a bad 2017 over at Fox News. While the network continues to do well in the ratings and with advertisers in most time slots, big name personalities and leaders have fallen from grace, and it looks like the hits will keep coming… at least for the foreseeable future.
PR Industry Leader Al Golin Dead at 87 Back in the early days of McDonald’s’ and Al Golin (1957), Mr. Golin pitched to Ray Kroc selling him on how much less expensive it was to get positive stories in the paper about his restaurants than to buy advertising. With that
Even as public opinion on marijuana use continues to shift, there are places where the drug is still completely shunned. Pro sports is one of those places. And the NFL is no exception. Speaking publicly on the topic recently, NFL Commissioner Roger Goodell said marijuana has an “addictive nature” and,
Cognitive Context Launched by Weber Shandwick and Storyful The content intelligence service for marketers and corporate communicators, Cognitive Context, was recently launched as a joint venture between Storyful and Weber Shandwick. The two agencies bring their expertise in strategic planning and data-driven content insights to optimize social media and brand
You’ve heard it so much, it’s become cliché: it’s never too early or too late. But you’ve also seen the wreckage: people who jumped in too fast or changed too late to keep things going in the right direction. You’ve watched them crash and burn, and you promised – you
Parity can be a wonderful thing unless you’ve been king of the hill so long, you forgot how to compete head to head. That may very well be the case at Verizon. For years, the mobile provider’s service was head and shoulders above the competition … absolutely blew them out
Lou Hammond Group Makes Presentation for Greenwich Economic Committee Greenwich’s First Selectman’s Economic Advisory Committee attended a town hall on April 19th to hear a presentation from representatives of the Lou Hammond Group (LHG) looking at a re-branding campaign possibility. If they move forward, the campaign will focus on bringing
The High Technology Development Corporation (HTDC), an agency of the State of Hawaii (State), is seeking creative, graphic and design assistance to support the agency and to help market its programs. Services to be for all forms of media including (but not limited to) the HTDC website and social media
Two M Booth Employees Promoted to SVP Status Both Scott Varland and Michelle Overall joined M Booth in February and are now being put in SVP roles as SVP of marketing tech, and SVP of entertainment marketing respectively. Varley will work with both the content studio (Made@Mbooth) and creative team
Massachusetts is seeking a PR firm that can help attract more tourists to the region from UK, Ireland and France. The Commonwealth of Massachusetts, Massachusetts Marketing Partnership/Massachusetts Office of Travel and Tourism (MMP/MOTT) are seeking the services of multiple travel marketing vendors to develop and implement public relations, trade relations,
