Alison Brod PR

County of York, Virginia Issues Media Buying RFP The purpose of this Request for Proposals (RFP) is to obtain proposals from qualified media buyers interested in becoming York County’s media buyer who will serve as the primary media planning resource inclusive of strategic media direction, market analysis, media negotiation, purchasing and other duties as assigned. Background: Central Purchasing buys goods and services for all offices, agencies and boards within York County and the York County School Division. The purpose is to: Buy goods and services at the least cost and in a timely manner, consistent with County policy. Realize cost... Read More >

Long Beach Water Issues Strategic Communication RFP The Long Beach Water Department (LBWD) invites Consultants to submit Statements of Qualifications (SOQ) for Public Affairs services for various on-call projects. The LBWD desires to enter into multiple on-call agreements to develop a comprehensive roster of available Consultants. Awarded Consultants will be assigned tasks for various projects at the sole discretion of the Long Beach Water Department. Some examples of specialized professional services that might be employed for Water Department projects include, but are not limited to, the following                 A. Graphic Design Services                 B. Marketing Campaigns                 C. Social Media... Read More >

The University of Kentucky Athletics Department is seeking a multimedia and marketing agency to perform various services to drive awareness and support for its role in UK’s capital campaign, Kentucky Can: The 21st Century Campaign. This request is intended to establish a relationship with a partner that can help share the goals and purpose of UK Athletics’ capital campaign through a variety of means, including video production, web design, content creation, advertising and direct communications with current and prospective donors. Kentucky Can: The 21st Century Campaign is a historic university-wide $2.1 billion campaign for the future of the University of... Read More >

Alison Brod Public Relations is a marketing and PR company that specializes in creative product placement, industry events and reputation management for a range of industries. Over the years, this company has earned a lot of respect from marketplace leaders for its knowledge of the fashion and beauty industry and its ability to launch innovative sponsorship programs, celebrity campaigns and more. Alison Brod PR started small in 1991, with the dream of one woman. Today, the Alison Brod PR company continues to grow more impressive by the day. About Alison Brod PR: Leadership Alison Brod PR started with a woman... Read More >

Fashion Institute of Technology, located in New York has issued an RFP for a firm able to do Strategic marketing Communications: Media Planning, Buying, Analysis. Purpose: The ad agency will develop a media strategy and creative for advertising in print, digital, broadcast, and social media, and purchase and analyze media in support of the college's various marketing priorities. The firm will accomplish this by: Regularly monitoring, researching, and reporting on marketing opportunities for paid media in traditional and non-traditional outlets Developing and implementing a media strategy and detailed plans per target for the college to support the campaigns Supporting creative... Read More >

Women’s World Banking is seeking an agency for the Design and Production of Animated, Interactive and Printed Materials. Women’s World Banking is seeking a creative agency to help produce a suite of creative materials, including collateral design and fabrication of a specialized promotional item, up to five animations, up to five digital infographics, and up to six print-friendly designed materials. The engagement will include designing and producing a portable physical display for the materials. This will be two distinct projects (as described below) to include planning, design and production in close collaboration with the Women’s World Banking team. About Women’s... Read More >

Women’s World Banking is seeking a research firm with expertise in behavioral economics and the identification of pain points in the customer engagement journey, qualitative research, and rapid prototype testing to collaborate on a new digital microinsurance initiative in Cambodia. This project leverages an innovative partnership among three entities: Women’s World Banking, a global insurance and health services provider, and a large mobile network operator in Cambodia. Our shared goal is to optimize the value proposition and ultimately, increase the usage of digital microinsurance, especially among low-income women. ABOUT WOMEN’S WORLD BANKING Women’s World Banking is the global non-profit devoted... Read More >

Alison Brod Marketing & Communications – Only Women on Staff It’s not that Alison Brod and her company won’t hire men, they just hardly ever get applications from men, that may be in part because one of the perks of the job is free beauty products. The beauty, fashion, and lifestyle boutique firm in Murray Hill hasn’t employed a man since a year ago. Mostly the resumes she receives are from women. Though they also represent some male-oriented clients such as JackThreads and Dollar Shave Club, most clients are more in line with Ralph Lauren Fragrances, OPI, and Drew Barrymore’s... Read More >

MWWPR and opendorse Come Together to Recognize Social Media’s Most Engaging Pro Football Players MWWPR is an independent PR firm, while opendorse brings athletes and marketers together for social media and other campaigns with access to over 3,500 pro athlete influencers around the world. MWWPR and opendorse recently listed their top pro-football players known for engaging on social media, though these are not necessarily the ones with the largest fan bases. Those with the highest engagement rate include Carson Wentz, Derek Carr, Jarvis Juice Landry, Marquette King, and Ezekiel Elliott. Those leading with most engagements included Odell Beckham, Jr., Ezekiel Elliott,... Read More >

Bell Pottinger Discovered in Deal with Pentagon to Make Fake Terrorist Videos Between 2007 and 2011, documents show Bell Pottinger was paid $540 million by the Pentagon, securing an additional contract with the government defense and military complex in 2006 for $120 million. These funds were paid to the U.K. firm since U.S. law prohibits propaganda from the government being used on the U.S. people. Martin Wells, a former BP employee, broke the story to the Bureau of Investigative Journalism recently. Wells was hired as a video editor and found himself in Baghdad two days later editing content at Camp... Read More >