Why the Selfie Stick is the Millennial’s Favorite Toy
The Selfie Stick: A Consumer PR Dream Because taking a picture is now easier than ever with a selfie stick, the practice has become a hobby for virtually every Millennial who is “in the...
Tagged: entertainment
Public Relations & Athletes Marketability
The more positive press an athlete receives, the more likely he is to be offered endorsement deals. What does that translate to? Well at the extreme high end you have Michael Jordan who has...
Free Villy Custom Giveaway on Ellen Degeneres Show
Villy Custom is putting together a Beach Weekend Package, which will be given away on air at the end of May on the Ellen Degeneres Show. Each vendor receives two seats in the green...
Leaked Commercials Of The Super Bowl
A single commercial being run on this year’s Super Bowl would cost roughly $4.5 million for just 30 short seconds of airtime. In 2014, it was only $4 million for a 30 second ad. The...
Prince William and Kate Bring Royal Flair and International Press to Brooklyn
If you live in or around New York City, then you know the entire city has been abuzz for the last few days with the first official visit of the Duke and Duchess of...
Jules Feiler: Former 5WPR Veteran Launches Indie Film Group
The Pitching Staff announced the formation of TPS: Film Unit designed to work exclusively with independent filmmakers. The new division will be led by Pitching Staff founder and CEO Jules Feiler, a former SVP...
Mark Cuban: Naturally, He Was the One…
With the removal of Clippers owner Donald Sterling, both the NBA and fans coast-to-coast were waiting to hear from “other owners.” That group has been the constant focus for the “rest of the story” during the entire debacle about an owner making racist comments, which were recorded in private and then broadcast to the world.
George R.R. Martin, Game of Thrones & Mastering Cross-Promotion
One of the least used methods of excellent PR lies in the application of well-placed praise of others in your field. You see it in awards shows when stars of stage, screen, and music applaud each other. And, you see it in business when brands offer tacit approval or outright praise of others in connected – if not competitive – fields.
The Best Big Game Commercials
In the quaint and peaceful days of … a couple years ago … Super Bowl advertisers actually waited until the, um, game to reveal their super selections. Not so much, anymore. In the days leading up to the Big Game, revealing early can mean tons of free publicity.
Runway Baby Book In A Blanket: A BOGO, Green, Charity Christmas Story
In a world so filled with negative news that detracts from the season, it’s nice to be associated with and to see entrepreneurs with a vision that’s truly sustainable, giving, and viable. Just such an initiative came to us via the most unusual route, Runway Baby* is not exactly your everyday startup.
