Interview With Brafton’s CMO: Jeff Baker
Interview with Jeff Baker, the CMO for Brafton’s marketing team. He specializes in SEO research and testing. In his personal time, he is a woodworker and jogger. He hosts a podcast that can be...
Tagged: marketing
Google and Apple Revenues to be Affected by New Legislation in South Korea
By allowing app users to pay software makers directly for the software they use, legislators in South Korea have passed a new law that will effectively end the fat commissions that tech giants Apple...
Women’s empowerment as the message of a brand
Women’s empowerment means promoting women’s sense of self-worth, their capacity to make their own choices, and their right to influence social change for themselves and others. It is important to find out how women...
Finding the Right Music Audience for Campaigns
New musicians can easily get lost in the crowd with over 60 thousand new songs being uploaded to Spotify on a daily basis. However, despite how oversaturated the entire music industry seems to be,...
Tips on Global Google Ads
Most of the best practices in terms of paid search tend to remain the same, however, companies that are looking to expand into international markets for the first time, or simply want to grow...
Innovation in Marketing and Operations
The self-driving startup from Russia, Yandex, and the online food ordering company GrubHub, have started collaborating to deliver food to college campuses across the United States. This collaboration is the latest innovation, which will...
Cost-Effective Promotional Strategies for New Businesses
There are plenty of business owners, the term marketing and public relations dance to conjure up images of expensive marketing campaigns and excessive spending. However, marketing a business doesn’t always have to be expensive...
Common Marketing Issues for Businesses
The goal of marketing is for businesses to employ a set of strategies and efforts that will improve the company’s products or services by finding the ideal way to present them and sell them...
Tips for Affiliate Marketing
One of the most popular ways for people to monetize content online is through affiliate marketing. Through affiliate marketing, people can get rewarded for the role they play in an audience’s buying journey. If...
WynnBET partners with Paysafe for marketing and payments solutions in the US
WynnBet, a sports-betting mobile platform in the US, has entered into a partnership with Paysafe, a platform for payments, also in the US. The partnership provides WynnBET with a platform to facilitate payments online....
