Are Google updates the SEOs friend?
When most of the SEOs I have spoken to think of a Google algorithm update it is about lost positions, angry clients and disavow files. “One minute you have a happy client who is...
Tagged: marketing
A PR Pro’s Guide to Newsjacking
People see articles everywhere with titles such as five marketing lessons from the Asian games or four things eBay’s billion dollar payday can do to inspire B2B marketers. Uniquely crafted takes on a current...
How to Market Web Apps Online
With more than 1 billion websites that are online every day, it is difficult to get the attention from people whom you want to market your product, especially if you’re still starting to grow...
Marketing vs PR: Overview of Difference and Comparison
A study of marketing and PR can clearly define the difference in a single word, “Scope.” The scope of marketing is based on business to customer relationships. The scope of PR is based on...
Optimize Content for the Audience not SERPs
Ultimately, SEO is having your website found in the search engines by people interested in your products or services. It’s a very profitable traffic source because most times there is much intent behind each search. As people caught on, they took SEO more seriously and began investing heavily in the channel.
Why Content Promotion is Queen: Tips on How to Make it Work
If you don’t plan a content strategy for your website, you miss opportunities that can add significantly to your site in terms of traffic and to your business in terms of sales and leads.
5 Things to Avoid Using in Email Subject Lines
No matter how good your data is, or how robust your lists are, if you are using content that doesn’t get opened, you are getting nowhere. When you are putting together subject lines, convey information in a way that will get you clicks.
How Nicholas Sparks Made the Most of Valentine’s Day
In recent years, no romance author has scored as many hits as Nicholas Sparks. The author of many hugely popular books, several of which have been made into “must see” movies for romantic movie fans, Nicholas Sparks’ marketing team had the author all teed up, and ready to swing for a major public relations win on Valentine’s Day.
Zimbio Surveys Create Major Clicks
If you have a Facebook account it’s very likely you’ve seen one, if not one every day. The Zimbio survey. You know, the one that reads like a Cliffsnotes version of a Myers Briggs personality battery, and tabulates your answers to compare you to various different pop culture characters, and historical figures.
Secure the Future Reveals Top Economic Trends for the Next Decade
Leading marketing experts and financial forecasters from Australia and the USA are joining forces to raise over $100000 in support of the Australian Cancer Research Foundati1on. For this purpose, StreetSmart Marketing Australia will organize...
