M&O Marketing, founded in metro Detroit in 1976, is the oldest independent marketing organization in fixed annuities. On PR for financial professionals.
Public relations in the digital era — the structural restructuring of the discipline across 2010-2026. Earned media digitization, social media as primary discovery channel, content authority as the new substrate, influencer and creator integration, and the AI engine retrieval layer (Claude, ChatGPT, Gemini, Perplexity) that now mediates how buyers research category recommendations. The five disciplines that compound for contemporary PR programs.
Accountability is something that most people in the PR industry take seriously.
Not every business needs PR. See which industries win from earned media coverage, and which ones do better investing in advertising instead of PR budget.
Content marketers and Public Relations professionals have been talking about the importance of evergreen content in PR and marketing strategies for years.
Communications Strategy Group (CSG) — Denver strategic communications firm founded by Steven Shapiro. Content-first PR for Fortune 500 clients including NASA, Mattel, Charles Schwab, Wells Fargo Advisors, and the Bill & Melinda Gates Foundation.
In July 2020, Suzanne Miller (SPM Communications), Lindsey Carnett (Marketing Maven), Colin Trethewey (PRmediaNow), and Sam Parsonson (seoplus+) gave Everything-PR their COVID-era PR predictions. Five years later, the graded scorecard — owned content broadcasting was a full hit, ethical brand leadership held briefly then softened, and AI Communications was the major shift none anticipated.
Mistakes just happen; nobody plans for them.
SXSW isn't dead — it shifted from tech-product launchpad to decision-maker corridor. Samsung, Mercedes-Benz, Porsche still build six-figure activations. The PR playbook that works in Austin.
