István Venyige, organizer of the first “unnatural” beauty pageant, exclusively opened to women who had plastic surgery. The event brought Venyige international recognition and it was also a huge PR boost for the winners Réka Urbán, Edina Kulcsar and Alexandra Horvath.
KH Advertising has strengths, obviously, but PR is not one of them – at least not online PR. New media requires new skills. Having a flashy website and some website designs in the portfolio doesn’t automatically convert you into an online PR expert. KH should advise its customers to seek help elsewhere for online PR campaigns. A revision of KH’s own online presence (vis-à-vis information published via own press releases) is mandatory.
The American Federal Trade Commission believes that these rules are beneficial for the credibility of the bloggers/ publishers who comply.
7-Eleven’s new PR campaign is hot, but it’s missing out market points because it does not engage the social media. What is Ketchum, the PR firm supporting 7-Eleven, waiting for?
PerkettPR engages social media and networking more effectively than many much larger communicators. Are smaller PR firms more tuned in to the conversation on the Web, or is building upon Internet modalities easier for firms with less resources? Regardless of the reasoning, some PR entities just do not get Internet communication. PerkettPR is down in the trenches, getting out stories and messages with the best of them.
This year, the “Best UK Service” award goes to 118 24 7, the UK business telephone numbers and directory enquiries service from directories business Yell. This is the fourth year the service has won the title “Best UK Service” for their performance in the information services industry.
Jinni gives PR boost to the Best Friends Animal Society. For a limited time, the company is donating for each person who signs up FREE!
Monday Night Football has never been so surprising as Week Four. With even some of the football players wearing pink, the NFL showed its support for Breast Cancer Awareness Month.
Carmichael Lynch will be running the creative advertising for Seventh Generation green products. The company chose Carmichael Lynch for their green values.
Zimmerman has been selected as the official advertising agency of record for CARFAX. The marketing agency had been working on a project by project basis for several months before being hired on.
