PR News

The PR Notable of the day is a Denver based public relations agency: Sage Public Relations Group. The agency has issued today a press release announcing that it has expanded its range of services, launched a new website and added four new staff members in Colorado, California and Washington, D.C. Sage Public Relations Group was founded in 2004 by Jon Pushkin of Pushkin Public Relations and Dan Christopherson of Christopherson&Co. Communications. The firm, apparently young, has however in its staff reputable PR professionals with year of experience in the field. We reviewed Sage’s new website and we can say that... Read More >

Action Public Relations Action PR, a public relations company from the Hashemite Kingdom of Jordan, celebrated on Wednesday its 16th anniversary. The company takes pride in being the first public relations firm in the Kingdom. Action PR offers a full range of public relations, from strategic planning, media relations, daily coverage monitoring, reputation and crisis management, to editorial services and creative copywriting. The agency has already won international recognition. One example is the winning of Coca-Cola's MENA Consultancy of the Year Awards for the region's most creative PR agency in both 1999 and 2000. Action PR is member of the... Read More >

For the small business owner, the use of social media could mean more customers, sales boosts and increased brand reputation. But to achieve these goals it is not enough just to join a social network and go with the flow. Social networks rely on the power of their users, who group together in sharing similar interests (in the form of links, images, videos or sound). Sometimes, to belong to a group it is necessarily to adopt its prejudices and biased opinions. In real life, groups are led by leaders whose charisma and personality are strong enough to serve as an... Read More >

Sometimes finding the PR Goof of the Day is time consuming, looking all over the Web for the goofiest comment, campaign, blooper or idiocy. But then, sometimes the biggest goofs just pop right up in one’s mailbox. A friend sent this one to us that for lack of a better term, is un-understandable, or should I say, dis-understandable? Well, just put it this way, I cannot understand the first two paragraphs. Evidently the PR firm of JKS releases their press via Punjab for the English market, and via The Boston Globe for the Kashmir public, or someone had one too... Read More >

This PR blunder comes from a PR agency in Leeds, Yorkshire, England. According to the Yorkshire Post, Weber Shandwick, a local PR firm, was hired by a paint manufacturer Tor Coatings to be their PR. Evidently the paint company did not need a PR firm that could write a press release, let alone provide a title for it, as the released title appeared like this: "PR Agency gains new paint contract" Evidently, Paul Bowers, director of this Weber Shandwick office, was so pleased he went on to toot the company's horn further by speaking of landing other key clients in... Read More >

The CLIO Awards will be celebrating its monumental 50th Anniversary in Las Vegas. CLIO will award the most remarkable accomplishments in advertising. This year CLIO has added a new competition category: Strategic Communications/ Public Relations. Executive jury chair will be Edelman’s president and CEO Richard Edelman. "In keeping with Clio's 50-year tradition of recognizing the highest levels of creative communication, we are pleased to announce the new category that will acknowledge those in the industry who understand the power of public relations and communications in this highly competitive arena," said Wayne Youkhana, director of the CLIO Awards. "We are also... Read More >

Birmingham based PR agency Trimedia won the Agency of the Year award at European Execellence Awards 2008, in Budapest. Trimedia triumphed over names like Edelman, Weber Shandwick and others. The best campaign of the year award went to Aldi Stores UK: ALdi’s Amazing Hope in a Jar with Kavanagh Communications. Trimedia’s campaigns were nominated in other three categories including health (GlaxoSmithKline: Snorers Sleep In); entertainment and culture (Solvalla: Framtidens Mötesplats - The Venue Of the Future); ecology and environment (WRAP: Love Food Hate Waste and Coca-Cola GB: Coke Can Creations) ; government agencies and parties (The Austrian Federal Ministry for... Read More >

North American public relations agency Environics Communications has launched a new practice. Sustainability and Clean Energy practice will be led by Frank Walter. The practice will provide public relations counsel to environment aware customers who market alternative sources of clean energy for consumers and industry. Clients list includes CSA International, Electric Drive Transportation Association, Chevrolet Volt electric car, Xerox and many others. The agency has worked intensively with companies and nonprofits on recycling and packaging programs; foresting and wildlife preservation; wind energy, alternative energy sources; sustainable energy planning; and clean technology programs. Last but not least, Environics was the first... Read More >