PR News

Google versus Facebook or…?

2021-05-05 by EPR Staff

In considering paid media, it can be understandably difficult for some advertisers to decide between using Google or Facebook since both have large followings and also bring with them the power of their affiliates. Google has YouTube, the second-highest trafficked global site, in its corner. Facebook, on the other hand, has Instagram, Facebook Messenger, and WhatsApp behind it. For small and medium-sized businesses trying to choose between Facebook and Google ads, Facebook may be the best. But when it comes down to Microsoft advertising and Google ads, Google wins out. These were the results of a recent survey partnership between... Read More >

NATIVE LEAF CO NAMES VIRGO PR AGENCY OF RECORD

2021-03-02 by EPR Staff
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Growing PR Firm Launches Cannabis Practice Leading With Native Leaf Co’s First To MarketWhole-Leaf Hemp Wraps Virgo-PR, a New York PR agency that creates campaigns that delight audiences and attract client/customer attention has been named PR Agency of Record for Native Leaf Co, a line of hemp leaf wraps handpicked from the cannabis plant - becoming the first and only company to offer a natural hemp wrap from cured hemp leaves. Accessing these types of hemp leaves, known as fan leaves, has always been difficult for the everyday cannabis enthusiast as it involves growing the plant themselves - making it inaccessible... Read More >

PR News From Finn Partners, Edelman PR, Prosek & More…

2021-02-11 by EPR Staff
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New Head of Finn Partners Service Group 2021 has been filled with change and growth in many sectors. In the world of public relations Nicole Cottrill was named head of the Finn Partners newly created position of head of the agency’s services group. As head of the agency’s health provider service group, Cottrill will oversee counselling for clients of the group such as physicians, long term healthcare providers and hospitals. Edelman Reports a 5.7% Revenue Drop Looking back on revenues of 2020, PR firm Edelman has reported a drop of 5.7% in revenue. The firm says revenues dropped from $892... Read More >

PR News From Marina Maher, Alison & Partners, And More

2021-01-21 by EPR Staff
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Four New Senior Leaders at Marina Maher Communications The integrated marketing and communications agency Marina Maher Communications appointed four new senior leaders recently to keep up with the evolving industry landscape. The newest addition includes Amy Inzanti as the Chief Strategy Officer, James Ferber as the new Executive Creative Director, Brit Till as the new Group Creative Director, Content Innovation, and Ivette Sanz Osso, who joined the agency as a Managing Director, Business Strategist. Everyone in the group brings their expertise, experience, and unique skill sets to the agency and its practices. M Booth Working With Bed Bath & Beyond... Read More >

The Future of Corporate Communications

2021-01-11 by EPR Staff
the future of influencer marketing

Corporate communications have been changing in recent years, and there has been a growing need for sophisticated communications counsel with businesses. While the role of corporate communications has remained, the environment in which it operates has drastically changed. And with the world's current situation, the importance of strong corporate communications has been highlighted even more. However, the employees aren’t the only ones who need reliable and helpful communications - sharing information and concerns with vendors, customers, policymakers, and regulators is also very important. These things have shown that organizations and corporations have started to recognize the value of corporate communications... Read More >

VIRGO PR NAMED AGENCY OF RECORD BY VERGESENSE

2021-01-11 by EPR Staff
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Adds to Growing List of Workplace Technology Clients  Virgo-PR, a New York PR agency that creates campaigns that delights audiences and attracts their attention has been named PR Agency of Record for VergeSense, an AI-driven platform that allows enterprise companies to better understand and design their workplaces with key data-driven insights. The San Francisco-based startup whose technology helps companies better understand and design their workplaces, just completed a $12 million Series B round. Tola Capital led the investment, with Principal Eddie Kang joining the company’s board. Allegion Ventures, JLL Spark and Pathbreaker Ventures also participated in the new round. In just two weeks as a client, Virgo-PR has placed VergeSense in the Wall... Read More >

NRPR Group: Full-Service PR And Strategic Posting Agency

2021-01-04 by EPR Staff

Headed by Nicole Rodrigues, a PR and social media marketing pro with more than 19 years of experience, NRPR has grown into an award-winning PR and marketing machine serving game-changers worldwide.  The NRPR group works with brands that range from startups to Fortune 500 companies in the tech, health tech, fintech, mobile, digital entertainment, sports, lifestyle, and consumer product spaces. To positively impact each brand’s bottom-line, NRPR employs result-oriented and high-touch strategies tailored to each brand’s needs. Priding itself as an award-winning agency with a powerful global network, the NRPR group works with partners to create long-lasting relationships that produce... Read More >

Predictions For Next Year: Influencers, Digital PR & Search….

2020-12-05 by EPR Staff

What do marketers think is likely to happen in the new year in the world of marketing, digital publicity, influencers and more? Megan Maguire, SVP East Coast PR, LEWIS  said that “Consumers want more authenticity from influencers. 2020 has shown us that consumers are deeply invested in who the influencers they follow are as people – beyond fashion tips or new recipes, consumers want to know that their favorite influencers are driven by the causes they care about or even their political beliefs. This means businesses must be especially careful in identifying influencers to represent them, making sure they’re vetting beyond reach and... Read More >

Karv Communications: PR Communications Support

2020-12-03 by EPR Staff

Strategic communications agency Karv Communications is one of the country’s top firms providing PR support to the legal profession, according to Chambers & Partners, an independent research firm. In addition to ranking lawyers in more than 200 locations, Chambers’ 200 researchers also review and rank firms that support the legal profession to arrive at their ratings. Founded in 2012 by Andrew Frank, Karv is based in New York City and also focuses on financial and corporate communications, public affairs and crisis management to companies operating in the technology, energy, media, finance, healthcare, entertainment, consumer goods, and gaming sectors, as well... Read More >

PR News From Sunshine Sachs, Edelman PR & more

2020-11-25 by EPR Staff

Carl Lentz Hires Sunshine Sachs PR Sunshine Sachs has added pastor Carl Lentz to their celebrity client roster. Lentz became a high-profile pastor while working at Hillsong Church, a megachurch frequented by many celebrities like Justin and Hailey Bieber, Chris Pratt, as well as some of the Kardashian family members.  Lentz hired Sunshine Sachs, which has many notable Hollywood clients, such as Barbra Streisand, Leonardo DiCaprio, Meghan Markle, and many others, after some shocking revelations to the public about his personal life. SAP Enlists Edelman for PR Business German software company SAP has started working with Edelman, after previously working... Read More >

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