PR News

Updates From RF Binder, MWWPR And Kivvit

2020-10-09 by JamesD
trending-pr-news

RF Binder Moves Up in 950 Third Ave Building In a move to consolidate its spaces, PR firm RF Binder Partners has moved their offices one floor up within their current building at 950 Third Avenue New York. This move brings the company up from their current offices on the sixth and seventh floor, totalling 21,672 square-feet to the eighth floor at a much smaller 11,305 square-feet. Soliton Inc Hires Lippe Taylor Group to Launch “RAP” Medical device company Soliton Inc has hired PR firm Lippe Taylor Group in an attempt to help launch the Rapid Acoustic Pulse (“RAP”) device.... Read More >

PR News From W2O Group, M Booth & More…

2020-10-02 by JamesD

W2O Expands Even More W2O announced its acquisition of Elysia Group. Headquartered in New York, Elysia is an economic and outcomes research firm with branches in Shanghai and Taipei. It specializes in helping medical device and pharmaceutical companies in their portfolio analysis and forecasting as well as measuring their cost-effectiveness and market sizing. With the acquisition, Elysia co-founders Bruce Wang and Patrick Wesley Furnback join W2O and assume roles as leaders in the agency’s health economics and real-world evidence practice. Both will report to W2O’s commercial strategy and market access practice leader Rita Glaze. PAN Communications Extends Its Reach One... Read More >

MWWPR, Rubenstein PR & Ruder Finn PR News Updates

2020-09-30 by Jim Crickell

Michael Renaldo Joins Interdependence Public Relations Interdependence Public Relations said Renaldo would be the firm’s President of Global Health Business. As such, he will be responsible for steering their business strategy, providing senior counsel, nurturing relationships with their healthcare clients, and bolstering the agency’s presence and standing in the worldwide healthcare community. Rinaldo’s successful experience spans all aspects of healthcare PR over a 30-year career, which included taking the lead in building dna Communications into a major global healthcare PR player. The agency is part of the INC and Weber Shandwick network. Before that, Rinaldo spent more than ten years... Read More >

Bospar: Tech PR Firm

2020-09-29 by Jade Minh

Chris Boehlke and Curtis Sparrer, co-founders and principals at Bospar PR, started the award-winning agency in 2015. Over the years, the firm has grown into a boutique tech PR agency that leverages the expertise of highly-seasoned pros to put brands on the map. Working with diverse networks, Buspar’s team enables brands to achieve success with their thought leadership, investor excitement, customer acquisition, and influencer engagement campaigns. Based in San Francisco, California, and working with clients like Cambium Networks, lntapp, LevaData, nCipher, Snow Software, and Unisys, the PR agency empowers brands to capitalize on breakthrough products for PR success. Building upon... Read More >

Health Agency Spokesman Steps Away in the Wake of Rant

2020-09-26 by Jade Minh
healthcare pr

This week we have yet another lesson of how “speaking one’s mind” on social media can hamper or sideline a career, especially in public relations. We all have opinions, and we all want free space to express those opinions. Social media can lull us into a false sense of security, but the fact remains, social media is a PUBLIC forum and, thus, the public will see our private thoughts… and those thoughts will be carved in stone forever, even if the ideas expressed were a momentary bout with hubris or exaggeration. Just ask the spokesman for the US Department of... Read More >

DeGeneres Charts a Course Back into Public Trust

2020-09-24 by JamesD
ellen first dates

After reports surfaced that some current and former employees of the Ellen show were accusing the star, Ellen DeGeneres, of allowing a “toxic workplace environment,” Ellen immediately responded. At the time, she said she felt “deep compassion” for anyone who felt mistreated, adding the following apology: “On day one of our show, I told everyone in our first meeting that (the show) would be a place of happiness… No one would raise their voice, and everyone would be treated with respect… Something changed, and for that, I’m sorry…” Now, Ellen has continued her efforts to win her way back into... Read More >

PR News from Ruder Finn, ARPR & Others

2020-09-14 by Jade Minh
Pr news

Finn Partners Acquires CCI Nashville’s Corporate Communications Inc, was acquired by Finn Partners. Last year, Finn Partners acquired Lazar Partners, a New York-based IR shop, which became a part of its global health practice. Sard Verbinnen & Co Acquires Oakhill Communications The global strategic communications consultancy Sard Verbinnen & Co announced that it acquired Oakhill Communications, which is a UK-based communications and public affairs firm. The team at Oakhill Communications is going to co-locate and integrate within the existing London offices of Sard Verbinnen & Co. ARPR Working With New Clients The tech PR agency, ARPR, recently announced that it... Read More >

Strategic Marketing and Caliber Corporate Advisers

2020-09-13 by JamesD

Caliber Corporate Advisers, with offices in New York, was founded in 2010 and is a strategic marketing communications firm. It helps companies tell their own stories as well as connect with key stakeholders. The firm is practically an extension of its clients’ internal team and the existing marketing infrastructure. With the core tactical and strategic services that this firm provides, it can equip its clients with any and all resources that they need to reach their business goals and target audiences. Caliber Corporate Advisers provides clients with various services that propel businesses to the center of the conversation. Caliber Corporate... Read More >

PR & Marketing Books Recommended By PR Pros

2020-09-11 by Jim Crickell
The Top 3 Books on Investing

We asked some marketing pros what are the best PR & marketing books, and some answers came back. Ronn Torossian, CEO of 5WPR nominated his own book – “For Immediate Release”, telling us that it’s a hands-on guide for pr pros to learn about the ins and outs of the PR industry.  We agree and highly recommend it.  Meanwhile, James M Chittenden, Small Business Consultant and FounderOne Click said, “"The Public Triumph; Public Relations for the Strong and Those Who Want to Be" was his favorite, noting Quite often, entrepreneurs do not know how to publicize themselves. It isn't enough to... Read More >

McDonald’s Continues Fight with Former CEO

2020-09-05 by Ronn Torossian

The legal fight between fast-food giant McDonald’s and its former CEO continues to be acrimonious. This could have Public Relations ramifications for both the brand and the embattled ex-boss. Initially, when Steve Easterbrook left McDonald’s over disclosures about an “inappropriate” relationship with a company employee, the two parties parted ways relatively amicably, with McDonald’s giving Easterbrook a multi-million-dollar payout. Then, after more dirt came out on Easterbrook, the company filed a suit to reclaim $42 million due to Easterbrook allegedly “lying” to investigators prior to his dismissal. Easterbrook immediately filed a motion to dismiss the lawsuit in an effort to keep his... Read More >

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