Media RFP Issued By University of Colorado System
The purpose of this request is to solicit proposals to provide specialized media buying; the creation of paid social media assets; data-driven research to evaluate the campaign; and other materials deemed relevant to the campaign. As the world becomes more digital, ODE is ramping up to increase the number of online students by 20,000 net new students by the Fall of 2026. In order to reach this goal, the CU Online program will need to generate upwards of 200,000 leads per year. To support this volume of incoming prospective students, we will require the support of additional resources to handle... Read More >