Tag
PR News
Ukraine Revokes Freedom of the Press for Americans?
Yesterday an American journalist working for Russian TV (RT) was deported from western Ukraine while covering new protests over Petro Poroshenko's call to mobilize military there. Shelling civilian populations using US aid is nothing compared to abridging the very core of American ideals... the right to speak freely.
PR News
How to Create a Better User Experience for Your Website
The age of digital marketing is now heading towards a better and advanced experience for the users. Having a positive user experience as one of your primary focuses could help you stand out among the rest of your competitors given that you’re able to satisfy the needs of your target audience, for websites, they are your visitors.
PR News
Why Content Promotion is Queen: Tips on How to Make it Work
If you don’t plan a content strategy for your website, you miss opportunities that can add significantly to your site in terms of traffic and to your business in terms of sales and leads.
Social Media PR & Social Media Strategy
Why Influencer Outreach is Important
Partnerships, associations and pursued marketing collaboration enable brands to build a solid community that could benefit them in terms of referrals, lead generation and traffic acquisition for their own websites. Without partnerships, it is impossible for a brand to increase its outreach capacity and become more humanized for its target audience.
Social Media PR & Social Media Strategy
PR Tips: #AskCommish Goes Awry
Hashtag PR campaigns can go either way. It’s a reality you have to embrace before you ever decide to embark on a very public conversation in a very flippant, off the cuff context. But, brands try it all the time. Some with great success, including Adidas UK, the WWE, Starbucks, and Taco Bell. Some, like JetBlue can look at their social media forays as a bit of a mixed bag. Others go completely off the rails. Looking at youMcDstories. The NFL’s #AskCommish campaign fits squarely in the latter.