Tag
yahoo
PR News
Yahoo! Reveals New Logo, True to Its Roots
Yahoo!'s new logo debuted, but failed to impress at large. Many fans described it as "all sorts of terrible" and "stuck in the 90's." What do you think?
PR News
Yahoo! to Unveil Its New Logo on September 4th
Yahoo! has a sense of humor: they launched a 30 days challenge to engage conversations about their rebranding strategy, gather user feedback, and to boost brand awareness.
PR News
Will Yahoo Make "Hangouts" Out of Rondee?
If Google has gotten a lot of public perception miles out of buying stuff, Yahoo! can certainly be said to be on a PR roll given their most recent Rondee acquisition. The San Diego based free conference calling service grab does have a few experts puzzled as to where Yahoo's small business segment is going to run with this latest new toy.
PR News
Marissa Mayer's New Yahoo! & Food for Thought on Goofacehoo!
Marissa Mayer's recent Yahoo! moves are a huge plus for her leadership even despite a PR goof these last days. But what are we to make of Yahoo!, Google, and Facebook integration?
PR News
Yahoo UK Launches First Integrated Campaign to Promote omg!
Well over a year after its official launch back in July 2011, Yahoo started the first campaign to promote its gossip site omg! The campaign includes several components and was created by Pitch, which also handled experiential and PR. The social and digital elements are handled by MediaVest, while for CBS will take on the outdoor campaign.
PR News
Yahoo! Goes Beyond Gold with London Coverage on Yahoo! Sports
During London 2012 Summer Olympics, Yahoo! Sports will take you Beyond Gold, with the most in-depth, interactive, and social experience ever. The company promised to bring consumers and advertisers together, across every screen.
PR News
Yahoo Might Take Legal Action against Facebook over Advertising Patents
Yahoo wants to force Facebook to license 10 to 20 patents for different technologies that include advertising, social networking, messaging and website customization.
