Natural disasters are never a good thing, but is it possible to bring good out of such an event when it happens? Take hurricanes or tsunamis; they can leave a lot of damage in their wake, and when it comes to travel public relations for that area or resorts, it takes effort to turn that […]
From a public relations perspective, the National Football League is having a rough year. With tens of thousands of fans protesting due to players kneeling during the National Anthem and yet another case of a self-professed wife beater getting a slap on the wrist, the NFL is struggling to remake its flailing brand.
Syrian refugees and Aleppo are all over the news and social media, and to a great extent that’s because of the efforts of a PR company called the Syrian Campaign. Yes, that’s right, though they say they are a non-political and impartial voice for the Syrian people. James Sadri, the strategy director for the PR […]
Angelina Jolie and Brad Pitt Hired PR Experts for Divorce-Related Communications Both actors are big name draws, and both have recently retained crisis communications pros. Jolie’s team consists of Laura Wasser (attorney for Johnny Depp and Jennifer Garner) and two publicists based in the U.K., presumably because she has publicly stated that she wants to […]
The name Joe Paterno has stirred emotions at Penn State for generations. Until a few years ago all those emotions were good – pride, strength, old school football. Then came a series of horrific allegations of child rape that landed a longtime defensive assistant in prison and forever tarnished JoePa, who died shortly after the […]
Great PR is often associated with Mad Men of Madison Ave, Silicon Valley wizards, or seasoned warriors on K Street. But that’s oversimplifying things, and underestimating some of the best PR operatives in the country – unions. Long gone are days when unions accomplished their goals by simply picketing outside the employer’s office, or scaring […]
It’s a smart move to invest in your customers’ well-being. And that’s what Target is doing by providing grants in 13 states so doctors can write prescriptions for their patients to use to get free or low-cost fresh fruits and veggies. Target’s communications rep, Angie Thompson, wrote in an email statement, “Our investment this year […]
Recently, Roxy Jacenko, founder of the Sweaty Betty PR firm, was featured on 60 Minutes International. The interview was about her battling cancer and facing life as a single mother after her husband, Oliver Curtis, was put in prison a few months previous for being part of an insider trading scheme in New South Wales, […]