MassMedia Raises 4,500 Pounds of Food to Assist Local Families in Need


Marketing firm hosts 4th annual competitive food drive benefiting Catholic Charities   LAS VEGAS (Dec. 12, 2014) – MassMedia, a full-service public relations, advertising and marketing firm with offices in Las Vegas and Irvine, California, raised 4,500 pounds of food including 86 turkeys, for Catholic Charities of Southern Nevada during its fourth annual Feeding the Masses Thanksgiving […]

The PR implications of ‘Beef’ in Hip Hop


The world of hip-hop stars, and rappers in particular is quite unique. This is exemplified the best when arguments and confrontations, otherwise known as “beefs”, erupt between opposing rappers on the hip-hop scene. Of course these confrontations occur on a fairly regular basis, so much so it has made some people wonder if some of […]

Barbour Griffith & Rogers Hired By Sharia-Linked Hotels


Barbour Griffith & Rogers, a Washington, D.C. based lobbying firm which describes themselves as representing “a diverse, blue-chip clientele which includes Fortune 500 companies, international governments, trade associations, non-profits, academic institutions, hospitals, coalitions, and state and local governments” has been hired by Dorchester Group Ltd. The company runs the Beverly Hills Hotel, Bel-Air Hotel (Los […]

Teletubbies Producer Sues Preferred Fragrance


-     Teletubbies Producer Sues Preferred Fragrance Rite-Aid, CVS & Others Accused Of Selling Misleading Perfume – New York based fragrance company Preferred Fragrance was recently sued by Kenn Viselman, the Producer of the Teletubbies for selling products which were smaller than advertised.  While the products were advertised as containing 100 mL of Liquid, in reality […]

Brilliant U-Haul Social Marketing Campaign


Just in time for the holiday giving season, U-Haul – a name synonymous with do-it-yourself moving – has kicked off an exciting #UHaulFamous photo-sharing campaign that raises money for charity while celebrating the adventure of moving.    From now until December 31, 2014, when you Instagram a photo of your own moving adventure with the […]

Public Relations in the Legal Marijuana Industry


Unique challenges confront the legal marijuana industry. Following decades of government agencies demonizing marijuana, practitioners in the industry must communicate the value and safety of their newly legal product to target audiences. Before diving into specific advice, the general purpose of public relations should be defined. Public relations is a service that seeks to tell its […]

Statement From Greater New York Taxi Association


“Whoever heard of an Attorney General wanting less accountability? Mr. Schneiderman was re-elected last week, and we are surprised that one of his first public statements post-election is about an administrative hearing which is not even up for a ruling yet. There is a strong regulator in the taxicab industry, and it is baffling that […]