PR Perspectives

Amid Controversy, NYPD Deploys Body Cameras

Amid Controversy, NYPD Deploys Body Cameras

A lot has been said and written about police body cameras in recent years, and now the NYC media and residents will get a first-hand chance to weigh in. A recent Associated Press report said that the NYPD is about to deploy the first body cameras in the city to its officers very soon. The […]

What You Need to Know About Digital PR

What You Need to Know About Digital PR

In many ways digital PR is most successful when built around relationships. Digital content usually has a use-by date of about three months or less from the initial release of the article. So even if you managed to get an article into one of the big media sites such as Huffington Post, the New York […]

Southern Group of State Foresters’ Forest Management Committee Issues Public Relations RFP

Southern Group of State Foresters’ Forest Management Committee Issues Public Relations RFP

The Southern Group of State Foresters’ Forest Management Committee is seeking an agency to develop a public relations and marketing campaign to educate unengaged southern family forest owners through strategic messaging to increase awareness of the importance of, and motivation to engage in sustainable management of the region’s trees and forests resources to maintain healthy […]

B2B PR Best Practices

B2B PR Best Practices

Research Information In 2015, Dun & Bradstreet did research that showed 67% of typical B2B buyers find and make purchases digitally, so getting your company information online is extremely important, and that 67% will continue to grow as more and more people use smartphones to access the internet on the go. Once your website and social […]

PR News From French/West/Vaughan, Finn Partners, Ruder Finn, Laura Davidson Public Relations

french west vaughn

French/West/Vaughan Now PR AOR for Structure House Structure House, a leading residential weight loss program for those using various behavioral and health-based decisions along with changes in their diet, has hired French/West/Vaughan (FWV). FWV is an independent advertising, PR, and digital marketing firm based in Raleigh. They’ve been commissioned to improve Structure House’s expertise in […]